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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,446 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?456 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23446)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Angelina A.
Highland, CA
62 reviews
Love This Store It My Number one go too what i like about this store is that they have the higher end make up products on one side and the drug store products on the other so if im going for one specific thing i know where to go
Desiree' B.
Hedgesville, WV
381 reviews
I have bought a few products that ulta carry's that sephora does not and one being the tarte shape tape concealer. I love that stuff it covers my imperfections and doesnt crease. So pigmented and blends out beautifully
Jill H.
W Lafayette, IN
12 reviews
Ulta is a nice store and I am excited one is coming to the town in which I live. They have great sales and coupons and that's always a great deal for me! There is a nice selection. I don't feel there is always someone around to help me and there is a lot of store to cover. Overall, a great experience.
Aileen H.
133 reviews
I like Ulta because its almost a one stop shop. It has a wide range of high end products and also drug store products. The only down side I find is that they do not carry Mac Cosmetics. I heard they have started online only and hopefully they will be at the local stores. That would be the perfect store for me.
Lauren W.
Annapolis, MD
50 reviews
Best place to go for my hair needs. I'm naturally dark dark brown but am a ash blonde dye girl. Purple shampoo is my savior and I always find mine at ultra for a reasonable price and typically it's buy 2 get one free!
Alicia W.
Bardstown, KY
7 reviews
Out of all the makeup store ulta and sephora are my two go to stores. Ranging from drug store to highend products. If the product im looking for isn't out of stock it's very easy for me to go in and grab what I need.
Ashley S.
74 reviews
I like that Ulta sells drugstore to super high quality makeup. It is nice because I personally use a blend of brands and can get something from every brand I use. Ultas store brand is also surprisingly amazing. Really well made and long lasting. Great colors and really smooth professional application.
Keyla R.
Orlando, FL
12 reviews
This place is like heaven if you are on a budget. Their products are awesome and good quality. Everyone is helpful and super nice. I like going to Ulta because is your one shop stop. I will never stop shopping here!!
Sara B.
41 reviews
Ulta is an amazing location to go to when looking for anything beauty related. They have everything from makeup to hair care. The workers there love to help you with any assistance you require. Compared to Sephora , I like Sephora's set up a lot more but Ulta Beauty is still amazing!
Manuela B.
14 reviews
Great store with awesome coupons if you're a member. Always $3.50 off from the magazine that comes in the mail. This beauty store also has plenty of drugstore options and highend. Usually my go to when I'm in a rush.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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