Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Ulta

Ulta

BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,497 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23497)
Q&A (186)
Media (406)
Leave a Review
PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Jordan P.
Stevensville, MD
31 reviews
Who doesn't love ulta? Ulta actually has everything from rite aid make up to the expensive make up to hair care and beauty care and even a hair salon. I have gotten my eyebrows done there which was pretty pricey but they did an amazing job!
Michelle K.
Ulster, PA
143 reviews
Ulta is one of the stores I buy my makeup all the time. They sell drugstore makeup too and they always have a coupon you can use. They have a great rewards when you accumulate 100 points you get money towards that and can spend and use it to bug makeup.
Saharatu A.
Pittsford , NY
126 reviews
I don't really shop at ultra a lot I just recently but one of there mascara is was great.very affordable and also had a great volume and texture. Doesn't clump up your eyelashes which I know we all hate. I would highly recommend shopping there.
Debbie R.
Sedro Woolley, WA
113 reviews
Ulta is wonderful to deal with. You can even buy some of your drug store favorites right off the website/ app. All in one shopping at its best. I use the app to much for my own good but there are always sales and good deals you can't pass up.
Kari C.
10 reviews
I always have a good experience at Ulta. Their associates aren't pushy, but are always there to help or recommend things when needed. I recently went in looking for something specific, but I also like to browse. Great hub for beauty supplies.
Hannah C.
Tuscaloosa, AL
84 reviews
I love going into Ulta. The employees are always so nice and Ulta always has good sales. I love being able to get most of my drugstore products BOGO50% off. Ulta is also always so well kept, however they are usually out of popular products often.
Jaclyn B.
Farmers, KY
25 reviews
I go to Ulta to find nail polish because they have such an amazing arrange of nail polish and I'm always looking for a particular color and can never find it but when I go into Ulta it's always there. I can always find what I'm looking for.
Jori Y.
Goshen, IN
39 reviews
Love me some Ulta. 100% my go to place to buy all my makeup. Not only are they really good at having annual sales but they also have a good amount of buy one get one and free with purchases. Their reward program is amazing and makes it really easy to built up your points and earn free products. They have prestige brands as well as drugstore.
Ana L.
23 reviews
I LOVE THIS PLACE! Great make-up at an affordable price! IF you sign up for their rewards program, you'll get magazines in the mail with coupons. They also tend to have NYX products (my favorite brand) on BOGO or buy one and the other 50% off
Krysteena L.
149 reviews
Ulta is the only makeup store where the associates are nice and warming. They don't have attitudes, they aren't stuck up & they greet you when you walk through the doors. The cashiers are also nice. It's just an Salk around good shopping experience from when you step to when you leave. Well at least at my location idk if all ulta's are like that lol
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us