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Ulta

Ulta

BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,484 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23484)
Q&A (186)
Media (406)
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PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
The GlamBar G.
Dumfries, VA
42 reviews
I love Ulta. I go physically to the store a few times a month. I would say my biggest disappointment is that their online stock registry for the stores is not always accurate. I will definitely continue to shop here for the high and low end products.
TaShyra G.
Chicago, IL
152 reviews
I like Ulta for the excellent selection of brands at every price point. The frequent sales allow me to try high-end products I may not otherwise try. The store also has a well-organized clearance section. I've been to several stores where staff aren't particularly friendly, but I generally know what I want when I go in, and keep questions to a minimum.
Ashleigh S.
Henderson, NV
27 reviews
Ulta is my favorite place to go for all my makeup, hair and general glamour and up keep needs. I love their rewards program, it's the gift that keeps on giving, as well as their wide selection and super helpful staff. Will return time and time again!
Mileah L.
Oxford, MI
42 reviews
I love ULTA it is makeup heaven. I went there for the first time finally a few weeks ago and loved it. Then placed an online order a week ago. Yes it can get expensive but everything I have bought there has been well worth the money.
Allie T.
284 reviews
I love this store. I always find something I want when I walk in. It's great to kill time for and it's easy to find what you're looking for. I like that it's parted for different things.  (Prestige, hair products, drugstore stuff, etc. ) It's all organized which makes it super easy depending on what you're looking for and your price range. 
Lynn S.
50 reviews
I love shopping at Ulta. The prices are always lower than the competition and something I want is always on sale. There's always a dollars off coupon available. The sales associates at the store I shop at are always there to help and are never pushy!
Misty S.
114 reviews
I recently placed an online order for some presents for myself :) proving was great and shopping was fast! I had a hiccup with a part of my order and not only did the customer service department make t right they gave me a gift card for my trouble!
Srujal A.
144 reviews
Great product selection plus they also have a salon and brow bar. There is some room for improvement, as the staff isn't super helpful. My favorite purchase there is was bare minerals. I recommend you check it out because they have quality products.
Monica V.
Mira Loma, CA
213 reviews
ULTA BEAUTY AS BEEN THE BEST STORE TO OPEN NEAR ME. I BUY A LOT OF MY BEAUTY PRODUCTS HERE AND I LOVE IT. THEY OFFER GREAT SERVICES, AND THEY ALWAYS HAVE FRIENDLY AND HELPFUL STAFF. I SHOP HERE OFTEN BECAUSE I FIND GOOD DEALS, AND THEY GIVE YOU FREE GIFTS WITH CERTAIN BRAND PRODUCTS THAT RE PURCHASED. I RECOMMEND CHECKING OUT YOUR NEAREST ULTA SOON. !!!
Michelle S.
Modesto, CA
92 reviews
Really love the products.great selection. Love there sales.,they have great buy one get this with it or get so much off my only thing is sometimes there technicians need more training. Some are great others are nice but just need more practice on model work.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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