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Ulta

Ulta

BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,307 Reviews

Top Questions See all 194 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23307)
Q&A (194)
Media (405)
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PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Jillian S.
137 reviews
I love Ulta because I feel like it has more variety than other stores, especially in the drugstore section of the store. However, I have the issue of always getting there after everything is picked over, so be sure to get there early in the morning.
Lindsey L.
Falling Wtrs, WV
90 reviews
Ulta is and always will be my favorite beauty supplier to shop at. They always have what I'm looking for and if I can't find what I'm looking for they will help you find it. The selection and array of products they have is amazing,on top of the great prices. If you buy any kind of beauty products you must go to ulta. I recommend this to every beauty lover.
Keisha W.
54 reviews
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Beauty Junkie Expert
Level 2
All the options! Oh how you can just stay in this store for hours! they carry both low end and high end beauty items. And they have one to two aisles decimated to things that are discontinued and they are marked down significantly. This is a beauty fanatics heaven.
TaShyra G.
Chicago, IL
152 reviews
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Beauty Junkie Expert
Level 4
I like Ulta for the excellent selection of brands at every price point. The frequent sales allow me to try high-end products I may not otherwise try. The store also has a well-organized clearance section. I've been to several stores where staff aren't particularly friendly, but I generally know what I want when I go in, and keep questions to a minimum.
Jessica W.
Derby, KS
32 reviews
Ulta is so amazing! I love that I can go there and get both high end and drug store brand products. So much variety!! They also have hair care and skin care, i love that you can go in on a budget or get the really high end expensive stuff as well. I will definitely continue to shop here, i think there's so much value for the money at this store.
Mileah L.
Oxford, MI
42 reviews
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Beauty Junkie Expert
Level 1
I love ULTA it is makeup heaven. I went there for the first time finally a few weeks ago and loved it. Then placed an online order a week ago. Yes it can get expensive but everything I have bought there has been well worth the money.
Kim N.
Raritan, NJ
76 reviews
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Beauty Junkie Expert
Level 3
Ulta is a my go to with buying makeup products. I conveniently have one in my town and like how you do not need to travel all the way to the mall for it. My o my complaint is that there are some brands and products it does not hold but Sephora does.
Monica V.
Mira Loma, CA
213 reviews
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Beauty Junkie Expert
Level 3
ULTA BEAUTY AS BEEN THE BEST STORE TO OPEN NEAR ME. I BUY A LOT OF MY BEAUTY PRODUCTS HERE AND I LOVE IT. THEY OFFER GREAT SERVICES, AND THEY ALWAYS HAVE FRIENDLY AND HELPFUL STAFF. I SHOP HERE OFTEN BECAUSE I FIND GOOD DEALS, AND THEY GIVE YOU FREE GIFTS WITH CERTAIN BRAND PRODUCTS THAT RE PURCHASED. I RECOMMEND CHECKING OUT YOUR NEAREST ULTA SOON. !!!
Samantha A.
Schaumburg, IL
33 reviews
I love Ulta for the "one stop shopping" appeal -- they carry every brand I could want, from high end brands to drug store stuff.This location was nothing special, but there was only one cashier and quite a long line. Despite having PLENTY of consultants on the floor, no one came to help her. She adjusted well though and actually started using two registers at the same time, so she could start one customers transaction while the other was finishing. That's multi-tasking and customer service! Still, someone should have been there to help her.

Prices are average and if you get their emails, there are always coupons for purchases of $10 or more.
Misty S.
114 reviews
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Beauty Junkie Expert
Level 2
I recently placed an online order for some presents for myself :) proving was great and shopping was fast! I had a hiccup with a part of my order and not only did the customer service department make t right they gave me a gift card for my trouble!
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
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