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Ulta

Ulta

BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,327 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23327)
Q&A (195)
Media (405)
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PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Shari R.
MANASSAS, VA
100 reviews
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Beauty Junkie Expert
Level 4
Ulta, like Sephora, is a great one stop shop! I buy my hair products here, my makeup here, skincare, perfume, etc. I just love them! Not to mention there's one walking distance from my house. They always have some kind of coupon or buy one, get one sale which makes them alright with me... and my pocketbook. Love!
Whitney S.
93 reviews
Ulta is my favorite store to go to when it comes to beauty! I love they offer both high end and drug store items! You have the best of both worlds! They also offer products in skin care and hair! It is a one stop shop! You also can become a beauty member there for free to gain points to earn money off! It's GREAT
adina o.
Elmira, NY
109 reviews
this store is one amazing place not a place to go when strapped for cash or with your boyfriend unless its like your birthday or near a holiday and your trying to drop hints at things you atually want ... they have a large range of products from high end to pharmay grade and its all in one so you an compare .. ;)
Cassie e C.
4 reviews
I absolutely love ULTA, and all the products they carry, this is my favorite place to shop for makeup, I shop there all the time. They have everything you need under the sun, they carry such a variety of products, and that's one of my favorite things about them! I love their points system too! Recommend it there!
Lizzy R.
290 reviews
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Beauty Junkie Expert
Level 4
I like Ulta a lot, but I prefer Sephora. However, Ulta is closer to my house and I think it is more budget-friendly, because there are some less expensive options that you wouldn't find at sephora. You can see drugstore options alongside prestige brands which is really helpful for finding lower-cost alternatives.
Kathy L.
Shreveport, LA
34 reviews
My friends know I love Ulta, which is why I receive Ulta gift cards for Christmas. My most recent purchase was nail polish. The Gel Envy by Revlon. I initially bought the duo of the Diamond Top Coat and a polish. I loved it so much I went back and purchase several more colors. It's long lasting, with great shine.
Sarah H.
8 reviews
Ulta is my favorite makeup store because they are the most convenient. I buy all of my staple products in my makeup collection from Ulta. They are constantly sending me coupons and discount codes to use which I love! Their customer service is wonderful and their employees are knowledgeable in the makeup industry.
Shayla M.
Bensalem, PA
84 reviews
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Beauty Junkie Expert
Level 3
I use them on the regular. I love how they have sales on top brands and they make it easy to find whatever you need. They have a great variety of products, from high end to drugstore and everything in between. Their rewards are straightforward, and the free samples and gifts you get with purchases are always fun.
Destiny L.
Daniels, WV
34 reviews
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Beauty Junkie Expert
Level 2
Ulta is a good store where you can find all your drugstore and highend makeup needs. Ulta also has a salon and you can hair car and nail polish. If its a beauty product Ulta most likely carries it. Also issue i have with ulta and this may make my opinion very biased but my local Ulta has crappy Customer service.
Allison B.
Buffalo, NY
41 reviews
I enjoy going to Ulta because I can get a decent amount of my makeup there. The one thing I'm not a fan of is how much of their product is out of stock. I can't ever really find what I'm looking for because of that reason. But I love that they have "drug store" brands in the same store. That's definitely a plus.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

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