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BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,384 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23384)
Q&A (195)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Laura B.
Dubuque, IA
32 reviews
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Beauty Junkie Expert
Level 2
Ulta has the entire experience! I absolutely love their rewards program plus every 6 months haircare is on sale. The staff is sweet and knowledgeable. The location is stellar and I will definitely go back! They have high end to low end brands of makeup and hair care products!
April P.
Toledo, OH
32 reviews
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Beauty Junkie Expert
Level 1

Its my happy place. At both locations in my area the employees know me by name. Even if im going in just to see whats new while out with a coffee on a free afternoon or going in for a treat to myself with a haul, ulta never ever disappoints.
Courtney K.
Campbellsvlle, KY
61 reviews
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Beauty Junkie Expert
Level 2
I LOVE ULTA! They have everything from high end makeup, to drugstore, to hair products an accessories, to skin care, you name it!!!! They always have some good deals! An usually when you order online there is always a code so you can save a little money! I love ulta beauty!
Jillian P.
Spring Hill, FL
49 reviews
I absolutely love going to ulta! This is a one stop shop for me when it comes to my beauty needs. They have everything you need from makeup, to tools, hair care, and even skin care. The best part about is they do weekly ads and coupons so it makes it easier on my wallet lol
Tiffany C.
Corryton, TN
63 reviews
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Beauty Junkie Expert
Level 3
I have shopped at Ulta a couple of times. I like that they have high end and drug store products. I buy many of my makeup brushes there due to the cheap prices. Everything they have is good quality. The only downfall is I feel their sample products are always dirty and messy.
Samantha B.
Houston, TX
20 reviews
This place is my jam. I'm a drug store dupe junky and I can get makeup on all sides of the spectrum (cost wise). The clearance section is home to so many good finds. I got foundation for $0.68 once.

I also love how helpful everyone is and the brow bar. They changed my life.
Brooke H.
Santa Barbara, CA
175 reviews
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Beauty Junkie Expert
Level 3
Ulta is a good beauty supply store it would be even better if they always had stock. It almost always seems picked through or like a product or line is being discontinued. If I go for something specific I cant find it. If I go to browse i will most defiantly from something good
Sarah O.
25 reviews
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Beauty Junkie Expert
Level 2
I really love how easy it is to shop online at ulta, however shopping in stores isn't so easy. They really never have the products in store here in my central Indiana store. Another pro for ulta is the way their reward system is set up. I really enjoy that you can redeem the points to take money off of your purchases rather than having to pick from a predetermined package like at Sephora.
Emily S.
Stony Brook, NY
63 reviews
Drugstore and high end makeup in one place? Does it get any better? No. Also, ultas reward program is much better than sephoras and your points go toward actual money value instead of free products or services. They also have more products that are exclusive to their store.
Emily B.
Bethlehem, PA
35 reviews
I love Ulta because not only do they carry all of the high end brands, but they also carry drug store and more moderately priced brands as well. The employees are ALWAYS friendly and willing to help you. I always have good experiences there and their reward system is great.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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