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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,485 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23485)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
domenica m.
Oregon, IL
28 reviews
Ulta is such a great store! They sell high end and affordable products, plus many hair and skin products! Plus the y also offer many great promotions so you are able to save lots of money! Ulta is a great store that offers many different products and is a one stop shop for all things beauty!
Misty S.
Tishomingo, OK
110 reviews
We just recently got an Ulta close to where I live (it's still 30 minutes away, but we'll worth the drive). You walk in and automatically their is someone to help you find exactly what you are looking for in exactly the shade you want. Their customer service is A+ and so are their products.
Sarah S.
Arvada, CO
336 reviews
I really like ulta it's a great mix of drugstore and high end makeup. I enjoy the way they do points. When you spend money there you earn points for money off on your purchases. The only thing I wish they would carry is kat von d and I wish they had better value packs like sephora favorites.
Ashley L.
Tuscaloosa, AL
71 reviews
Ulta beauty is a great makeup store. It has all of my favorite products. All the stylist at Ulta really know what is going to look best on you. Ulta is extremely affordable especially and my favorite Ulta product is the THE BODY SHOP
Tea Tree Face Mask it makes my face feel so rejuvenated!
Priya P.
Clarksville, MD
20 reviews
Ulta has both high end and drugstore products. Plus you can try on the drugstore foundation colors there but you morally can't at CVS or Walgreen. Yes, the products there are affordable. Yeah, I shop there as much as I shop at Sehpora. I recommend Ulta for anyone that's looking for makeup.
Carrie W.
36 reviews
Ulta always has such a wide variety of products and helpful employees every time I've looked for something! I love their hair and nail sections, as there is always something that meets my needs or gets me excited about trying something new! I can always trust the employee's recommendations.
Sophia O.
Riverside, CA
51 reviews
Ulta is my go to for makeup items. I love that I can find both drugstore and high end in the same place, but wish that they carried more brands. It is unfortunate that some brands are specifically partnered with Sephora, but Ulta still carries some heavy hitters (ABH I am looking at you ;) )
Gaby L.
13 reviews
Ulta is an amazing place to buy any beauty product you need, great quality for great prices! Friendly environment for you to shop in and employees are always ready and happy to help you find what you need or make a suggestion! I recommend shopping at Ulta next time you need a beauty product!
Amanda K.
Orlando, FL
74 reviews
I love everything about Ulta. I'm a platinum rewards member. They usually have coupons for drugstore brands of makeup or buy one get one 50% off. Their "luxury" brands, like Benefit, also sell stuff exclusive to them. I have never tried the salon, but I get my facials done there. Cheap enough and high quality.
Norma P.
Los Angeles, CA
639 reviews
Ulta has a great rewards points program for loyal customers. For every dollar you spend you accumulate points that you can turn into discounts for your purchases! They have great coupons for free items and have a nice clearance section. They have a great mix of drugstore and premium makeup.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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