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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,485 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23485)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Aya Z.
Louisville, KY
68 reviews
Ulta is just another Sephora/beauty store. Unfortunately they don't have much of a variety as far as some high brand items however they tend to have a lot of drug store present and Sephora doesn't. I'd also like to add that the point system is much better than Sephoras because I can get discounts on my total when I'm shopping and that's fantastic!
lawana g.
Ennis, TX
96 reviews
Ulta is Ulta. It's semi local, convienent and stock is usually good. The only descerning thing about them is that not all stores have the benefit brow bar. I am a platinum member so I spend a crap load of money there. I usually go in a mission from something I have seen from youtube and walk out with more.
Kay S.
Watford City, ND
44 reviews
I have always had such amazing experiences with Ulta and I have been to quiet a few different ones in different states. Every employee is always so helpful and the wide variety of drug store brands and high end is very much so appreciated. As for their cosmetics I love them. Their mascara is one of my favorites as is their eye shadows they almost always have a great pigmentation to them! Not to mention the smaller price tag!
Rosamelia P.
37 reviews
Ulta empezare con los contra lo que no me gusta es el precio, y que bueno no esta en todos los paises que yo visito, sin embargo es otro lugar genial para ir de compras tambien tiene los productos que estan en tendencia y los basicos, en temporada de ofertas es sin duda mi momento favorito para comprar ahi
Patricia K.
Morrisville , NC
8 reviews
This store is a little pricey for me but it is a make up store. Quality of most of the things there are really good. The cons are that you could find the same thing for cheaper somewhere else. I would shop here again tho because someone timed they have things I really do need and don't mind spending money on
Amanda H.
712 reviews
I have a Sephora where I live but unfortunately no ULTA. ULTA is my favorite makeup store to shop at because of the range of higher end makeup and drugstore makeup. I never leave empty handed. I love how they have certain products that are ULTA exclusives too. I love that you can you accumulated points on purchases.
Kayla C.
147 reviews
The best place for all beauty products!! I go there on pretty much a regular basis. My husband might not always approve, usually cause I buy more than I intended..
I can pretty good there for all my beauty needs and some. So many different brands and at all ranges of prices! Hard to go wrong at this store!
Abby F.
Bloomington, MN
46 reviews
I love Ulta, the store is always so easy to navigate but if there is a question on a product all the employees are very knowledgeable and can help me find exactly what I'm looking for. Ulta carries a variety of brands, both drugstore and high end designer brands. It's nice to be able to try the difference!
Heather G.
Saint Albans, VT
61 reviews
Ulta is every health, beauty, and makeup lover's dream come true! I love that it has both high end as well as more affordable products all under one roof! If anything, just be prepared to spend a significant amount of time when you go, because there are just SO many amazing products to choose from at Ulta!
Erin S.
Magnolia, NJ
74 reviews
One of my other favorite make up stores. The girls that work there are always willing to help and are very knowledgeable about the products that are available in the stores. If there is something you can't find they will be willing to help you find something similar or order the product that you really want
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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