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BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,302 Reviews

Top Questions See all 194 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23302)
Q&A (194)
Media (405)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Aliece D.
Stockton, CA
101 reviews
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Beauty Junkie Expert
Level 4
I love that I can shop for high end and drugstore makeup in one place. Hair care too! I love Ulta's reward program and that is one huge reason I do pick shopping there instead of Sephora. I wish that the drugstore side was maintained a bit better. And I wish they were better and giving samples out.....
Jessica M.
Citrus Heights, CA
3 reviews
My favorite place to go...Ulta is my beautiful sanctuary in an ugly world. I always fimd something I love here and I alsways have a pleasant time. The rewards program is awesome...free birthday gift, 2x point days, $3 off coupons all the time, plus there is ALWAYS some sort of free gift with purchase on all my favorite prestige brands. Plus I can shop for my favorite high end and drugstore brands all in the same place.
Janielle B.
14 reviews
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Beauty Junkie Expert
Level 1
I'm So Glad To Have An Ulta I Go There Almost Every Week. I Like To Shop For New Things. I Love How They Have A Constant Stock In What They Have. They Could Possibly Have Lower Prices For Their Salon Because It Is EXPENSIVE. The People Who Work There Are Usually Nice but Sometime Not, but That's Their Problem. Overall It Is A Nice Company.
Magen D.
59 reviews
The best part about Ulta is that not only do you get to shop for high end makeup but the other half of the store has drugstore makeup and products too! Both worlds under one roof! I recommend this place to anyone! It's worth the visit. Ulta is amazing! And i love how they have a brow bar to get your eye rows done and a salon to get your hair done!
Yumi S.
9 reviews
I like ultra because they carry a mix of name brand and drugstore brand products. I also really like their point system as it allows me to get some $$ off when I use my points sometimes. Great perk! They also have great sample giveaways and I have found many new products I enjoy through these giveaways.
Miranda B.
Rochester, NH
12 reviews
Such a welcoming environment. So bright and upbeat. You can swatch just about everything there. It's always a clean environment. They offer a variety of beauty services as well as having workers who are always able to help me find just what I'm looking for even when I don't have a clue. My go to store.
Beth B.
Edmond, OK
9 reviews
I just discovered Ulta a couple years ago. It is the ultimate "girl" store. I love that it carries all kinds of brands and products! It's easy to find things in the store since they're grouped together and the signage is great! The prices compare to a department store. I will definitely shop there again!
Angel P.
Sheboygan, WI
54 reviews
Very well-lit stores with a HUGE variety of skin care and beauty needs. Helpful and friendly staff. I would spend way too much money in this store if left to my own devices. All of the Ulta stores I have been in were very clean and well-organized. Shopping online is also very user-friendly and pleasant.
Alisha B.
Rochester, NY
304 reviews
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Beauty Junkie Expert
Level 4
I do enjoy a trip to Ulta from time to time. Not my first stop on the glam run but deff a stop when I'm on the hunt for something! I noticed Ulta carries a lot of items that my regular go tos do not specially I'd I have found an item or read a review online and I want to try something. Pretty reasonably priced.
Kenzie O.
14 reviews
I enjoy the cheaper makeup options (Like NYX) that Ulta offers compared to Sephora. I think the customer service is not as helpful though. The Ulta brand makeup is ok, but it's you're getting store brand make-up shoot for Sephora. It's nice to have more make-up options, so definitely look in both stores.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

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