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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars74%
  • 4 Stars20%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 24,035 Reviews

Top Questions See all 190 Q&A

  • Which store is better to buy makeup Ulta or Sephora?458 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (24035)
Q&A (190)
Media (415)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
justine c.
7 reviews
employees dont really help you out and can be sometimes rude. makeup there is good. they dont match foundation very well. but i like that there is both drugstore and high end products. will be shopping there again.
Samantha S.
54 reviews
Just bought the Benefit Gimme Brows brow gel. I love that it adds color to my brows while keeping them in place. The formula of this product allows for a firm hold but still remains pliable. The Ulta staff was very courteous and helped me pick out the perfect brow color
Stephanie A.
Los Angeles, CA
21 reviews
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Beauty Junkie Expert
Level 1
i love ULTA!!! Every week they have an amazing "spend $50 and get [insert high-valued product or set here]."  Of course some items are only available at Sephora, but for those available at Ulta, I highly encourage everyone I know to take advantage of their deals on kits/sets/beauty bag grabs!
Shawna G.
189 reviews
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Beauty Junkie Expert
Level 4
I love ulta! They always have great deals on makeup and I love how they have a mix of high end and drugstore. You can always find find what you're looking for. They usually always have a coupon for some money off too!
Brienne R.
Leesburg, VA
6 reviews
Best store ever! one of my favorite stores that could easily consume me for hours on end. shopping is stress free and mind consuming. they have drug store products and high end products so the prices vary. i buy most of my makeup there and earn points to buy more. definitely check the store out.
Teresa  A.
Boynton beach, FL
530 reviews
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Beauty Junkie Expert
Level 5
Ulta has nice products but never have any sales on name brand items like you can't use coupons or anything neither for hair lines it's just a lil dumb cause everything is overrated priced and can't even use coupons
Katrina I.
31 reviews
I love ulta!!! Ulta is so great the prices are reasonable. They have so much beauty products. The employees are so nice and helpful. Ulta is one of the best beauty stores ever. The quality is so good and they have much more products than other stores. Ulta is a great place to buy beauty products
Tangie C.
clermont, FL
31 reviews
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Beauty Junkie Expert
Level 3

Always On Gel Eye Liner Finilly found a pencil that I can put on in the morning and it stays, doesn't fade or run until I take it off at night! Works so much better than my liquid or gel liners. Allergies cause my eyes to water and I have no problem keeping this on... it's amazing.
Ayisilu R.
Bellevue, WA
85 reviews
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Beauty Junkie Expert
Level 2
The best place ever. They have more pranks that I use compared to sephora and I go there once a month. It carries more affordable product compared to sephora. The quality are they same. I would love to go there again.
Cynthia A.
Avoca, PA
191 reviews
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Beauty Junkie Expert
Level 3
I absolutely love Ulta! I think it's great because it carries a majority of the brands I love the most. Their prestige line could definitely be expanded and I also wish that they would carry the Milani line as well.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
230 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

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