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BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,321 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23321)
Q&A (195)
Media (405)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Alex S.
Middletown , PA
23 reviews
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Beauty Junkie Expert
Level 1
I love that you can compare high end and drug store brands all in one place. As well as you can try everything in the store. I also find that they make good recommendations. I also love that they have a salon and other services. I will say though not offering samples of all high end products is a downer. Ulta does have coupons and great sales though for those on a budget
angela t.
Pt Charlotte, FL
26 reviews
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Beauty Junkie Expert
Level 2
I love ulta. its actually a very dangerous place for me. lol. easy to spend a whole paycheck in there. and not in a bad way. every one is very friendly. I love how easy it is to rack up points and free products. there circulars are very easy to read through and you can pretty much map out what youre going to get. with a little here and there to add to it! lol I love ulta!!!
Sarah D.
93 reviews
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Beauty Junkie Expert
Level 3
I am never disappointed shopping at Ulta! They also give great samples. I can not pick one favorite purchase, when I have so many. The workers in Ulta are normally very friendly and helpful. They have great sales, which makes them very affordable. They also have a credit card where you earn extra points to spend also. I will continue to shop here and recommend them to friends and family!
Lindsey-Star D.
Hill City, SD
49 reviews
I LOVE Ulta's rewards program. Buying online through them is typically my preference over going into the store as the people working in the store typically judge you and help you based on their judgement if they do not know you personally. There's a huge variety of items, i tend to stay on the higher end side of the store, but I do visit the NYX on the other side as well.
Marcia W.
32 reviews
Ulta Is your one stop shop for all things beauty! Make up, skin care, hair care, anything you can think of. They have so many choices from low price to higher "prestige" brands and prices. The selection cannot be beat, these stores are HUGE! They also have trained cosmetologists for hair, skin care, and makeovers, and dedicated "bars" for each service! Great place to vent
Keeley H.
27 reviews
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Beauty Junkie Expert
Level 1
I love that Ulta offers both prestige and drugstore make up. It's essentially a one stop shop for me, and the fact that they offer coupons every week makes the deals even better. However, I don't like their return policy. Every time I return something, with receipt or not, I am given a hard time. I will continue to shop here due to convenience but avoid returns at all cost.
Shelia-Marie C.
Jacksonville, FL
44 reviews
I love Ulta, it's like having all the high end makeup you could ever want as well as the cheaper drug store makeup all in the same place! I love that i can go to Ulta and not automatically expect to spend $100 like at Sephora. They have coupons and run insane deals its incredible! My favorite part is that I can save my rewards points and put them towards high end palettes!
Stephanie H.
Niagara Falls, NY
49 reviews
I absolutely love that you can find both drugstore and prestige/higher end brands at Ulta. Their promotions are amazing and I wouldn't get my drugstore cosmetics elsewhere for the simple fact that their return policy is similar to that of prestige/department cosmetic stores. If you purchase something, test it out and do not like it you can easily return it with no issue.
Megan J.
Amherstdale, WV
97 reviews
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Beauty Junkie Expert
Level 3
Ulta takes all of my money!!! ūüėā I love that they offer credit cards as well unlike Sephora!! When it comes to Too faced and Urban Decay, Ulta always releases the newest products ASAP!! I really love their reward points and sales as well! They have makeup displays that allow you to see what you are purchasing and get to know the product!! They carry great hair products as well!! The employees are always extra nice and helpful as well!! I love shopping at Ulta!!!
Cammeron K.
Enid, OK
44 reviews
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Beauty Junkie Expert
Level 2
A new ulta recently opened in our town. We used to drive an hour and a half to buy our beauty products. They have a very friendly, knowledgable staff. They carry some brands that are hard to find elsewhere. Having allergies and sensitive skin in the family we have to be picky about what we use. If something is sold out in the store I can easily find it online and have it in a jiffy!
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

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