Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.



BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,306 Reviews

Top Questions See all 194 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23306)
Q&A (194)
Media (405)
Leave a Review
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Theresa S.
61 reviews
Badge Icon
Beauty Junkie Expert
Level 2
Prefer Ulta over Sephora any day simply because the selection is so much better. I like high end and drug store so I love the idea of getting both on one place.
Riya P.
Jacksonville, FL
20 reviews
Ultra has a great array of brands and products and deals too. I love their service and employees who are very friendly and helpful in finding you what you need.
Diane E.
El Cajon, CA
11 reviews
I've gotten a lot of my pallets from there because I'm also a member but you get such good deals. Why not get some back when you spend most of your money there?
Rhonda M.
Dunlap, TN
5 reviews
The products seem to have full coverage. The lipstick seems to last throughout the day. One of my favorite stores. Can find all of your necessary products here.
Kathleen S.
Reading, PA
3 reviews
I like my Ulta store, because the sales people are helpful but not pushy. I like to browse and compare on my own, and then ask if I have questions or need help.
Laken G.
26 reviews
Ulta is sort of the perfect mixture between drugstore beauty and high end! It's a great place to go if you really just don't know what to buy! Highly recommend!
Megan L.
Downey, CA
7 reviews
So recently I purchased the tartiest pro eyeshadow platte I'm absolutely in love with this platte the eyeshadow blend perfectly and the pigments are fantastic ūüėć
Marianne K.
Oklahoma City, OK
6 reviews
Ultra is a product I just recently started using. My mom bought me some eye makeup for Christmas. It's fantastic. I love the way it applies and it lasts all day
Mariana G.
Brooklyn, NY
30 reviews
I brought from ulta products from it cosmetics ! The product i have it is for dark circles under my eyes and i love it. Very good that ulta selling it products.
crystal y.
17 reviews
Ulta is a amazing store that carries high end as well as drug store makeup and skin care . They have great sales and coupons every week ,with a rewards program.
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us