Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Ulta

Ulta

BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,426 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23426)
Q&A (186)
Media (406)
Leave a Review
PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Cara S.
Plantation, FL
395 reviews
Ulta to me is like sephora. Can always find what i am looking for and more. Its just one of those places you go and dont realize you need something til you see it
Leslie H.
Gresham, OR
4 reviews
A lot like sephora only there's so much going on that i have a headcahe in (3) minutes. They do, however, sell drugstore & inexpensive products which I appreciate
Elizabeth P.
Irving, TX
50 reviews
Always has exactly what I need. The point rewards thing it's amazing, you always get money back and the costumer service is amazing! Would recommend it to anyone.
Hannah G.
Grand Rapids, MI
7 reviews
Ulta has so many products. Went it to find the right shade for me and walked out with my wallet crying. So much to choose from. You will never leave empty handed.
Kayla  G.
Rincon, GA
14 reviews
Ulta is my favorite! Drugstore and high end makeup all in one place is all I can ask for! And I love that you can rack up points that can end up saving you money!
Janice P.
Cedar Springs, MI
71 reviews
I like the variety has to offer. It is really convenient and on my way to work. The staff always is helpful and knowledgeable. Plus, they always have coupons out!
Diana V.
19 reviews
If Sephora Is Out Of Stock On A Product I want Ulta Is My Storee To Go To Also Lovee Shopping There For Nyx Cosmetics Products! && They be Having Some Good Sales!
Adrianne A.
Manila, AR
2 reviews
This is my go to place for cosmetics or beauty supplies! They carry both drug store and high end products! All in one place, and their rewards program is amazing!
Hayley C.
Hanceville, AL
62 reviews
Ulta is AMAZING. They don't carry certain brands, which stinks, but the brands they do carry are amazing. The store is never messy and everything is easy to find.
Kyleigh F.
Fort Wayne, IN
9 reviews
Love that ULTA has the best of both worlds. This store allows for a one stop shop. You can find both your higher quality brands and drug store brands in one store
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us