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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,439 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23439)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Olivia R.
103 reviews
It's a great store. They don't majorly stand out but the customer service is great and I love the wide variety and all the cool extra things the store has to offer!
Alli P.
Vilonia, AR
8 reviews
Ulta brand Makeup is a very good price, but not always pigmented. I have nail polish and lipstick that I love, but the eyeshadow I don't due to the lack of pigment.
Autumn B.
Omaha, NE
337 reviews
I don't go into ulta too often. Their prices are a little much for me. I do like to look through their store every once and a while when they are having a big sale.
Amy C.
Ludlow, MA
4 reviews
Ulta always have what I'm looking with plenty of variety and comparable in price. Their rewards program is awesome and if used properly it saves you a ton of money.
Zoe L.
Tarzana, CA
36 reviews
I love cream eyeshadows but I don't love how expensive they are. That's why I love Ulta's cream eyeshadows. They are very pigmented and you can use coupons for them
Amanda M.
11 reviews
Love, love, love ULTA! I can't say it enough. It's a genius idea to have a store that provides for the need for high-end and drugstore brands all in the same place!
Oak Creek, WI
6 reviews
The nail polish and the moisturizer options are amazing, especially for the price you get good quality products. Sales folks are very helpful and friendly as well.
Athena P.
Los Angeles, CA
8 reviews
Ultra always has great deals, here you can find both drugstore and luxury makeup. The last time I was there, I was able to get 3 Ulta liquid lipsticks for only $9!
Ashley C.
Norwich , CT
14 reviews
Ulta has always been my favorite. Not only do they sell highend makeup but they also have a wide selection of affordable products along with their own makeup line.
Luis M.
22 reviews
Great store, they have a huge variety of products from drugstore to high end makeup and skin and hair care, basically they have anything that has to do with beauty
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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