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BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,293 Reviews

Top Questions See all 194 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23293)
Q&A (194)
Media (405)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Julz L.
310 reviews
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Beauty Junkie Expert
Level 4
Ulta is great for having a variety of makeup brand products and I do like that they provide you a free makeup product on your birthday. I wished that their coupons were available to use on prestige brands and not just drug store makeup brands.
Evelyn R.
Thermal, CA
38 reviews
I love ultra the brand are fonomanol. I recently had a store nearby my house but I moved.
Yasmín D.
San Juan, PR
35 reviews
The Anastasia Modern Renasanse eyeshadow pallet is gourgious. It has bold colors but a lot of neutral everyday shades too. I love how they are so blendable and easy to create different eye looks with the pallet. Since I tried thisone I've been hooked with Anastasia's eyeshadows.
Chevaughn R.
Miami, FL
8 reviews
I found Ulta years ago and have been a customer since then. I like the site. No problems with shipping and they carry a lot of brands.
Shauna G.
4 reviews
So goooood!! Has amazingly makeup brands that aren't that expensive, very helpful staff and lots of choices
yesenia v.
Donna, TX
10 reviews
ulta has a lot of great products! i love that they also sell drug store products. the specials from ulta are amazing
Shauna I.
25 reviews
They have amazing ranges of makeup from tarte,urban decay,benefit,NYC and many other fantastic brands. My favourites include things like the full spectrum pallete from urban decay and the NYC soft matte lip creams.
Juliana D.
7 reviews
I like the variety of products that you can find at Ulta. I got a suitcase with a great amount of products inside it, that I can bring everywhere. It's got a nice palette with neutral eyeshadows, brushes, lipsticks, highlithers, eyeliners, eye pencils and blushes, so I don't need to care much more products!
Kenia P.
122 reviews
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Beauty Junkie Expert
Level 2
Love this store. Love that it has high end and drug store products. One of my favorite stores.
Nathalia L.
38 reviews
About a year ago an Ulta beauty store opened up a little close to me, before then I didn't even know Ulta Beauty even existed! I decided to check it out one day and I have to say I've loved it ever since. Both online and in my local store are such great experiences, the website is easy to follow and navigate through, so many options and deals all the time, so does the actual store itself. I wear only one typical brand of hair product and I was disappointed my local drug store has such a small selection, but going into ULTA the first time I couldn't believe how many they had! Not only do they have high end brands but they also have drug store brands, which I like. I'm a little sad they don't carry E.L.F products and a very small selection of Yes To products but it's no big deal. I can find them at Walmart. I signed up for the Ulta's rewards program, and so far I think it's ok, I don't like how the points expire after a month unless you're platinum. Like every rewards program, the more money you spend the more points you get which can then be added to reduce the price or total at checkout. I prefer this store over Sephora, it's less intimidating, I don't like how the employees always ask me questions and make me feel like I don't belong in there just based on how well their makeup is, and how mine isn't. I don't like how far Ulta is from my house but it's not the companies fault. The drive is so worth it.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

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