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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,401 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23401)
Q&A (195)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Stephanie C.
Victorville , CA
224 reviews
By far my favorite place to shop for all of my beauty needs. Their rewards program is amazing. And they always have coupons in their ads. It's is kept super clean and very organized and has all the newest items stocked.
Maricarmen A.
32 reviews
I love this store! It is close to where I live and it always has amazing drugstore and high end products as well! The only thing I don't really like at times is the customer service they give. For that I prefer Sephora.
Kasey D.
49 reviews
I love that ulta has more affordable and drug store brands as well as the good stuff. It's like a one stop makeup shop. I haven't been to their brow bar but I have heard good things and have thought about trying it out.
Nathaly S.
Miami, FL
4 reviews
Ulta has amazing products for the right price. They have a vast variety of products from different brands at really affordable prices. They ship really fast if you order online, they have great customer service as well.
Kerry T.
114 reviews
The day Ulta came to turn was one of the best and worst of my life! lol! Seriously though, it's organized, the people are great and I can find MOST of the products I use here. Their rewards program is awesome as well!!!
Jessica D.
Windsor, CT
7 reviews
I recently got a gift card to Ulta and have never been before! I can't beleive it took me 27 years to go in there! I enjoyed looking around at all the different options. I will definitely be going back there again soon!
MaryBeth R.
58 reviews
From the moment I discovered Ulta, I was hooked. They have a large variety of brands, from high end to drugstore, all available in one location. Also, a salon is available. I love shopping here and finding new products!
Citlally V.
45 reviews
I love ulta because they basically have everything. My shopping experience was great. I love how they carry some drugstore products, and high end makeup products. I really recommend shopping here, it's an amazing store.
Cheyenne F.
Downsville, LA
9 reviews
This is my favorite store to buy beauty products at. They have such a wide variety and they only sell good quality products. There's quite a few very affordable brands. This is my go to store. I recommend shopping here.
Chezney P.
9 reviews
Ulta is always a fun shopping experience. I do tend to choose Sephora over Ulta for my high quality make up products, but for everything else Ulta is better. Ulta has many adorable options. I will continue to shop here.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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