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BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,293 Reviews

Top Questions See all 194 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23293)
Q&A (194)
Media (405)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Olivia H.
New holstein, WI
118 reviews
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Beauty Junkie Expert
Level 3
Just like Sephora, it can be pricey and intimidating to first timers. However, I do recommend this store for avid makeup buyers. Every once in a while, I find it necessary to come to Ulta and splurge on some high end makeup. You know what you are buying, and it is high quality no doubt.
austin b.
Louisville, KY
6 reviews
i love ulta! they have lots of brands i love and it's great that they have drugstore also. the only thing i don't love is the workers, their makeup isn't good and since i'm young they always think i'm stealing and stare me down like a hawk. it makes me uncomfortable and makes me want to leave
Julie B.
Bonaire, GA
6 reviews
Found the perfume my daughter wanted cheaper here than anywhere else. Plus the free gifts that I got will make her Christmas even better. Love shopping here.
22 reviews
I believe this is a step up from Sephora for me because it has both high end makeup and drugstore brands, which some can be better than the high end stuff. Having all of these brands in one location, makes it easier for me to easily get what I want.
Lupe G.
20 reviews
I love getting face masks here! Don't have some specifically since they all work great! And let's not forget the awesome makeup deals they always have! ❤️
Brooke H.
Stillwater, MN
28 reviews
I love Ulta. They have so many of my favorite brands. I just found some Urban Decay products on sale!! Actually on sale!!! I wish they carried more of my favorite brands so I would shop here more often!
olga h.
Lakewood, WA
20 reviews
I recently started shopping at ulta and i love it you can find anything beauty related and very affordable as well!!
Gillian B.
Allen, TX
4 reviews
ULTA is just the perfect blend of high end products and drug store products in the same place. ULTA is just amazing this is defiantly my #1 go to makeup store.
Jessica H.
Westernport, MD
22 reviews
This store is one of my favorites. It's not as great and Sephora but it is one that I can go and find whatever I need. There are less amounts of items to choose from but if I need something I can just go on their website and usually find it there.
Natalie E.
Bogota, NJ
7 reviews
Love ulta because it has high end and drugstore makeup. It also offers beauty services like haircuts and hair styling. The only con is that you can't get samples like Sephora. But their reward system is awesome because you can actually get money off your purchase
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

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