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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,413 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23413)
Q&A (195)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Sarahn M.
322 reviews
I love shopping at Ulta! It's super convenient to be able to find professional and drugstore grade beauty products all in one place.
Carolyn T.
Saltville, VA
27 reviews
The Ulta velvet blushes are bomb!!! Pigmented and great color selection at a great price
Denise P.
Corona, CA
34 reviews
I give Ulta a little bit of a higher rating than its competitor chain for the simple fact that their customer service is a bit better. There has only been a few times that I was disappointed when it came to Ulta and customer service. They usually have what I am looking for as well.
Elvia L.
13 reviews
A beauty girls dream house. Anything and everything beauty is in this store. From make up, nails, hair product, even a hair salon towards the back. They do brows and have high end to drug store make up. Definitely a store I visit often
Laura B.
oakdale, CA
44 reviews
I love the store , it has a wide variety of high end products , excellent quality and love their reward system and also he hot deals.
Cierra B.
wake village, TX
47 reviews
i love utla! hands down my favorite store! i can get all my favorite brands like tarte! i just got a new tarte pallet and it was fantastic, the only con is they dont always have everything in stock in store and dont update the website. i will always shop at ulta!
Nicole P.
Whitewater, WI
92 reviews
I have shopped at ultra many times. I like that they have a wide selection of products from drugstore to high-end!
Faith M.
13 reviews
Good prices, if there was an ultra anywhere near where I lived I know that my sisters and me would go there all the time. Great quality products!
Jenna M.
13 reviews
Urban Decay Naked 2 Palette
I love my palette! I'm sad that I've definitely hit pan and used up some of my fav colors. It's such a versatile palette that is easy to apply and blends smoothly. The brush that comes with it is the real MVP. I still use it daily with other palettes. If you're thinking of investing in a Naked palette, you owe it to yourself to try this one first!
veronica m.
Virginia Beach, VA
4 reviews
i like ulta and it's awesome they have makeup at every price point, but their rewards program isn't the best, plus the free "perks" you get with an online purchase are almost always ulta brand or foil packets, and you normally have to spend at least $50, where other places it's usually $25-35 for deluxe samples
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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