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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,485 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23485)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
April G.
Bluefield, WV
10 reviews
Maria S.
3 reviews
I love ulta as it has cheap and high-end products and great variety. Friendly staff and willing to help with the selection of products. They have everything. The best is their prices and what I do not like is that they do not have several favorite lines in the market.
Kristen M.
121 reviews
I really like going to Ulta. They always have a sale and their point rewards system is amazing.
Julie K.
6 reviews
Ulta is my go to makeup store! I've purchased nearly all of my makeup from here. The quality varies on what brands you buy but if you know makeup, you shouldn't have a problem with that. I definitely recommend shopping here. Especially for Urban Decay!
Ashley T.
2 reviews
Ulta is great because it has a larger price range of products available. I also feel it carries a good amount of hair products. I got there when I need makeup and hair products.
Bobbi R.
Trinity, TX
93 reviews
Five out of five stars. I love Laura Gellar Balance n Brighten Foundation (fair ). I have combination skin and it's the only product that I found that works perfect with my complexion.
Jerri D.
Douglasville, GA
12 reviews
Recently received the Tarte Amazonian Clay eyeshadow palette. I love the rich pigmentation of the colors. Beautiful color selection.
Breanna M.
17 reviews
Love Ulta when I go in they always make me feel like I'm the only customer in there, so may different brands to choose from and you get points when you buy stuff so then when you shop there again you can use your points to take off the total of your purchase!
Jessica R.
Sherman Oaks, CA
1156 reviews
This is literally paradise for beauty junkies like me! They have everything you could possibly want in one store! They have makeup, nails, hair, body and face products plus a brow bar, salon and facial area! They have a giant area filled with stocking stuffers including a 5 for 5 section!
Asia F.
Taft, CA
228 reviews
Ulta is the perfect 50/50 split between high-end and drugstore makeup. You can explore a variety of brands from Maybelline to Tarte. Ulta has a points program that allows you to save points towards $ off purchases. Not to mention that every add they send is filled with coupons. You get the best deals!
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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