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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,498 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23498)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Mimi B.
Rochester, NY
24 reviews
I've only been a few times and I enjoyed it. I like that they have high-end and drugstore all in one place. They also had haircare!!
There's always a sale going on and I love a good one!
Also I hear the point system thee is really good. I should shop there more often.
Karen P.
Miami, FL
9 reviews
I originally got this product in a party. I needed something bold but classy and a color that would look good with my skin tone. It was a little more than i wanted to pay for lipstick but prom was May 2016 and I've used it a lot and I'm still using so the price was worth it. I ate before prom (and I had already put on lipstick for pictures) and the lipstick was still on after. It needed a little touch up but other than that it was great. I would recommend this to a friend
Lauren M.
40 reviews
i love it here because they always have a coupon to use ! i love getting my high end and low end makeup here! especially the Anastasia beauty line! love their makeup!
Kayla K.
Chicago, IL
3 reviews
Ulta is my go-to store when it's time to look into buying new makeup. They offer both drug store and high-end products so it's easy to find all my favorite save or splurge products. They don't carry all brands so I still have to go out to other stores occasionally when looking for something specific. I am apart of their rewards program so I am able to rack up on points to save money on future purchases and get special deals and discounts. They frequently offer sample packages after spending a certain amount of money, which is a great way to try out a variety of products that I may have never even heard of and end up loving!
Madelin F.
Hialeah, FL
24 reviews
I just purchased the InStyler BLU from Ulta and I LOVE it. It came with an adorable free mini with the purchase. I'm going to be doing some traveling next year and it will really come in handy. So far, my hair gets less frizzy and it is very fast in drying my hair.
Bethany B.
Rexburg, ID
182 reviews
Ulta is a classic. You can get evrything from drugstore makeup, to luxury makeup, to hair care, skin care, fragrances and everything else between!

One of my favorite things about Ulta is their deals around the holiday season! When I was younger and still getting the hang of makeup, my mom would get me the big box of makeup for a great deal. I would use it to explore new colors and get creative with my makeup!

Great prices for great products, it's no wonder I recommend Ulta!
Dollie Jo G.
Defuniak Springs, FL
7 reviews
LOVE Ulta!! It is my go to if i want to try a new product and don't want to spend the money on something I'm not happy with. My fav store!
Kristin T.
4 reviews
I love going into Ulta no matter if I'm picking up an item or just going to browse they have everything I need!
Wichita, KS
60 reviews
Love Ulta. I love that it is right around the corner from where I live. I love that I can find high quality products as well as average quality products (but better than drug store) in one pleace
Cay A.
Somerset, KY
182 reviews
The benefit brow bar at Ulta is amazing! They always get my brows shaped perfectly, for such a great price might I add. They never take off too much and always listen to my concerns and wants. Definitely stop in and spice up your brows today!
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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