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BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,338 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23338)
Q&A (195)
Media (405)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Keyshla D.
Overland Park, KS
61 reviews
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Beauty Junkie Expert
Level 3
Absolutely love ulta. Customer service could be better. Rewards program is amazing I love it. I wish they had more higher end brands. Other than that they have great selections.
erica b.
Pittsburgh, PA
361 reviews
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Beauty Junkie Expert
Level 5
ULTA is my favorite store! I could literally spend hours and hundreds of dollars at a time. They have everything I need, from hair to make up to accessories. I like that they have a large variety of price points and brands. Seriously the best store around!
Haley H.
Columbia, MO
3 reviews
Ulta is awesome. I love shopping here to pick up new hair, make up and skin products to try out. The people that work here are so helpful and will listen to your needs and help you to select what item is best for what you need. They have always listened to my concerns and helped me select what is best for me.
Alisha G.
Jonesville, VA
3 reviews
I love the Ulta brand face primer. It works just as well as top brands and for a lot less money!:)
Heather O.
Chicago, IL
26 reviews
I love Ulta because you can get drugstore makeup and high end makeup in the same place! Plus, sometimes Ulta has samples of the drugstore products which is so helpful. The store is always brightly lit and well organized. The sales associates are usually helpful, but not every associate is the MOST knowledgable. Additionally, there are usually fewer on the floor than other competitor stores. These are tiny gripes in the large scheme of things. Overall, Ulta is a lovely store that combines my love of both high end and drug store makeup!
Latifah C.
17 reviews
Awesome store with great products. Only store that carries Devacurl besides online.
Rebecca H.
29 reviews
My favorite thing at Ulta is their dry shampoo by the brand Living Proof. I have heard others rave about Batiste, but Living Proof's dry shampoo wins by a long shot in my opinion. It really soaks up the excess oils and helps to volumize your hair.
Leila P.
Fort Hood, TX
161 reviews
I love everything about ultra stores and their brand . The store is clean and organized and their products are affordable. Their brand of cosmetics is good quality
Kaetlin B.
Toledo, OH
47 reviews
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Beauty Junkie Expert
Level 1
Easily my favorite makeup and beauty supply store! I am a platinum member and the perks cannot be beat! I love watching my points add up, and the selection is amazing! I usually stop in once every week or two to check out the great deals!
Brittany D.
36 reviews
Ulta is great. A great range of drug store, mid end, and high end brands. You can buy E.l.f, Pacifica, and Urban Decay all at once here.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

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