Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.



BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,333 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23333)
Q&A (195)
Media (405)
Leave a Review
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Krystall M.
Bakersfield, CA
1 review
ulta is a good place to get makeup you find all the brands of makeup you lovein one place you dont have to try diffrent stores to find all the diffrent brands you use they have all the brands you want right before you from lipsticks to eyeshadow pallets
Alecia C.
Sterling, KS
100 reviews
Ulta is my go to place for when I need to grab some great makeup at a good price, they also have so much variety of products and brands for everything you could possibly need and their sales are always amazing!!
Yasner R.
88 reviews
Ultra is amazing you can find almost everything you need for your beauty routine
Jerelyn G.
Chattanooga, TN
20 reviews
Badge Icon
Beauty Junkie Expert
Level 1
The naked palette is wonderful! I absolutely love the colors and hope to get the naked 2 palette. This naked palette has lasted a long time and is great quality - you definitely get the bang for your buck.
Tiffany C.
Beckley, WV
85 reviews
My Ulta is a fairly new store. It's always clean and organized and stocked well. The staff aren't overwhelmingly friendly or annoying. It's a nice store and I enjoy my experiences when I visit. I go a few times a month.
Maryann G.
Carle Place, NY
5 reviews
If my local Ulta didn't have such empty nail polish shelves at times, I would have given 5 starts. I love the store but find it difficult to shop at some times. Long lines and not enough cashiers most of the time
jessica b.
Vance, AL
358 reviews
Badge Icon
Beauty Junkie Expert
Level 5
I really enjoy browsing Ulta. They always have new beauty stuff and the staff is always nice
Christianna E.
Lehi, UT
15 reviews
I love the variety as well as the prices at Ulta. They have great customer service and the store is always bright and clean.
Frankie F.
Turlock, CA
422 reviews
Badge Icon
Beauty Junkie Expert
Level 4
All things beauty, all in one place! The women are all incredibly friendly and the salon is amazing! I go all the time to get my hair done.
Kiyomi D.
Waco, Tx
10 reviews
Ulta is my all time favorite makeup store . They have everything from pricey makeup to drug store makeup. & whatever other bodily needs you may be looking for . Anytime I need makeup of any kind , I go to ulta !(:
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us