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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,514 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23514)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Brenda D.
Georgetown, TX
28 reviews
It's the best because it's only a makeup store but alas for hair and skin care all in one best deals they have also
Robyn P.
145 reviews
Ulta has been my go to place for the last few years. It has all my favorite brands in one place. I do have one complaint, though. Lately they've been rearranging the store and it seems like they have less of everything, all brands included in that. I hope that this is just a temporary problem, though.
Cindy l.
481 reviews
Love Ulta always great deals and affordable prices I love there selection from makeup to hair style stuff
Leana A.
Paragould, AR
9 reviews
My favorite thing to buy at ulta is their eyeshadow palets, they are the best and have such amazing pigment!
Megan G.
Farmingdale, NY
8 reviews
Much more selection from high end to drug store materials. Sometimes overpriced but regular coupons in the mail. Their name brand cosmetics are not very good quality however they have plenty others to choose from
Rachele P.
Branford, CT
8 reviews
My local one stop shop for everything from makeup to hair care. Love the mix of higher end and drugstore products too!
Jennifer R.
Newcastle, OK
40 reviews
Great store to shop for all different beauty brands. Employees are there to help when you have questions and need advise.
Midlothian, VA
18 reviews
Never had an issue shopping at ulta, but I think I've only been inside one once. I usually shop online. I do wish they carried dr. Jart. I called up to an ulta once to see if they sold a bb cream by them and they had no idea what I was talking about and was kind of rude about it. Like I was asking about some no name brand. But that was a while ago.
Chelsie H.
Pittsburgh, PA
234 reviews
I love ULTA they have an amazing product selection from high end to drug store. There are always coupons available and their new points system is awesome ! I always save them up for a twenty percent off sale. Also they always have discounted products or buy two get one free. There is also the convenience of the hair salon and brow bar!
Emily B.
56 reviews
I love ulta so much. The ulta brand itself is so good. For example the palettes are very pigmented for such an affordable price. The ulta bronzers should come out with more shades. But overall I do recommend coming to ulta and go nuts in the store !
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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