Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Ulta

Ulta

BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,474 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23474)
Q&A (186)
Media (406)
Leave a Review
PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Heather J.
Hagerstown, MD
148 reviews
I haven't bought anything from this store that I don't like yet. I love this store but they have trouble with keeping there store stocked.
amanda s.
Lebanon, PA
24 reviews
"This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for. This is most definitely my go-to make up store!"
Gynelle P.
Orlando, FL
302 reviews
Love love ultra I never leave the store without something I got my hair cut there great service like the best everyone always trying to help u I love that u find everything there n for a good price to. Everyone go to ultra I so recommend it I'll learn so many good things n the help u understand (makeup,hair,ect)
Selena R.
21 reviews
I've gotten many products from here and I love them all. The one item I did purchase for the first time here is Poo-Pourri. This spray works really well and makes everything better, I recommend everyone getting this
Lauren G.
371 reviews
This store makes me want to buy everything makeup, hair, and nails related. I love gong in to see what is new. I love that this store has prestige brands and drug store brands. They always have great sales and coupons. I like the point system for money off a purchase. I did a lot of my Christmas shopping there this year.
Mckinley W.
Albertville, AL
12 reviews
Love this shop and all it has and all the great service it entails! Workers are always so helpful
Brooke H.
Indianapolis, IN
127 reviews
Ulta is definitely my favorite beauty store. It has a wide range of products of all different prices which I personally love. It is also not just for makeup, they have skin care and hair care products as well which is super convenient. The workers are not as impressive as the workers at Sephora but that is only a minor flaw. Overall I adore this store.
Mandy B.
101 reviews
I love Ulta! I feel like a kid in a toy store when I go shopping! My favorite purchase ever is the urban decay products. You have to be careful though before you know it you have spent more than what you had planned
Raquel
282 reviews
Love this store i love the brand that i can find here and the sales are great a great place to shop for any makeup
Kristen W.
Rowley, MA
27 reviews
I love Ulta. The rewards program, the deals, the atmosphere, the prices. I'm in love with everything about it. Always browsing the app to see what's new and if I need to pop in!
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us