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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,449 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23449)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Broadview, IL
9 reviews
Tiffany O.
Salinas, CA
7 reviews
got a great finishing power that really works. makes my under eye look brighter employee was great with helping me out and knew what they where talking about.
Ulesha L.
Milwaukee, WI
20 reviews
I use their skin care and its wonderful. It keeps my skin looking fabulous and glowing. Some products can be a little pricey but usually worth it.
Alexandria C.
Mcallen, TX
17 reviews
Always has lots of options to choose for products, as well as many brands from drug store to high end. Prices are a little more expensive thought for drugstore products than at an actual drugstore like Walmart or target.
malisa p.
Fort Irwin , CA
131 reviews
Love this store. We don't have any makeup stores besides Ulta local to us and everyone there is always so nice and helpful when I'm looking for something. They even let me browse for as long as I need and even my daughter gets to do her makeup and play with samples. We make this a weekly trip just because nowadays.

I love the free samples and the point system is great. I even like the fact that I can return an item even if it's used. No other store is this amazing!!
Crystal R.
Midvale, UT
11 reviews
I like going to Ulta when I need a hard to find product they usually have it. The only thing that makes it hard is sometimes they have so much that it makes it hard to find what you need. I prefer shopping online for their site vs going in store because I can find things easier.
Alexandra U.
55 reviews
Great products and great people! Brushes are absolutely amazing! The only place I would get my high end makeup! I love it and I could shop in here for hours and hours. I will always shop here !!!!!(:
Niki J.
Camp Lejeune, NC
10 reviews
I love that Ulta has a huge variety of products for beginner and experienced make up artists, hair stylists, and nail techs.
Lacee H.
Vincennes, IN
172 reviews
We absolutely love ulta. Been in there a couple times and always am getting something makeup wise. They have a huge selection of all different kinds of brands.
Miranda G.
Giddings, TX
46 reviews
Ulta is my go to makeup store. I love that you have the option of drugstore or high end all in one place. I can spend literally hours in this store!
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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