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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,477 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23477)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
brenda G.
135 reviews
I love ulta because it ranges in price and brands if youre looking to splurge or save!
Carlie B.
Pittsburgh, PA
77 reviews
Great selection of beauty products. They always have what I'm looking for and staff is so helpful!
Rachel J.
Sumner, WA
8 reviews
I like Ulta because it has makeup in a wide range of prices, as well as perfume, skincare, hairstyling products and tools, and a lot of nail polish. The ones in my area are pretty dirty, though, lots of testers and samples need to be maintained better. I go when I need something quickly.
Anna C.
21 reviews
This is my favorite make up store because you can purchase both high end and drug store make up. I think the staff is friendly and informative. They are still salespeople however so do your research (I recommend YouTube) before waltzing into this mega make up store. I love that I can buy Benefit, Anastasia, Urban Decay, Maybelline, and L'Oréal all in the same place.
Cory H.
159 reviews
Ulta carries great cosmetic and hair care brands at good prices! I love trying and discovering new products!
Trudy C.
White Hall
55 reviews
I love the Ulta brand for lippies. Their Butter Balm is the absolute best. I also love their nude line of lipsticks. I own all of the nude line and most of the butter balms. Individually, these products are somewhat expensive ($10 each), but most of the time, they are BOGO 50% or buy 2 get 2 free. It is a pretty great deal to get LOTS of products at once.
Ta'Lemia M.
86 reviews
I'm always in ulta. They have great products for really good prices. I always catch their sales.
Perrin A.
Lafayette, CO
40 reviews
A little expensive, but it has all the makeup I could ever want. I love having it so close to my house to
Jacqueline H.
14 reviews
I barely own any ulta products so that's why I give it a four but I wish I could tryout more of their products
Nakshidil C.
Doral, FL
246 reviews
Covergirl full lash bloom

The bruch is so perfect so make you lashes on point, they gonna looks like if you have fake lashes. The color ia black and so easy to use. You gonna love it, my favorite forever
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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