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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,426 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23426)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Lisa H.
New York, NY
8 reviews
Love Ulta, Generally they have great products and the best return policy. Great way to try new trends and new products.
Tara C.
Riverton, NJ
6 reviews
Ultra is comparable to sephora. They have a wide variety of products and the store is always very well organized and clean!
Ashley S.
Lanark, IL
71 reviews
Ulta always has wonderful deals. They always have sales and offer free products with purchase very often. I love that they carry just about everything. I can get my high end makeup, normal makeup, and hair products all in one place. You can even get your hair cut and eyebrows waxed. They offer so much. I love having a place I can get everything all at once.
Paige R.
Evans, GA
211 reviews
I like Ulta because they have the perfect mix of everything beauty! They also seem to have reasonable prices compared to Sephora. You can find not only big name brands, but affordable items as well. I shop there often for all things beauty supplies!
Adriana R.
Indio, CA
20 reviews
I love shopping at ulta. Alot of my nyx liquid suede lipsticks were purchased there. I love the reward points that add up to get stuff a lil cheaper. Thats my go to store when purchasing anything from Too Faced. And also for the Smashbox makeup
Kristina H.
Fairfield, CA
3 reviews
I love how ulta has both high end and drug store make up. I love NYX products and Too Faced, this store has everything I need.
Jessica I.
Midlothian, VA
43 reviews
Ulta has everything anyone could need. Sometimes it is hard to get personal attention. They have good sales, and coupons as well as a nice rewards program
Kristina B.
Temecula , Ca
164 reviews
I love going into ulta the people are always helpful and so
Much brands to chose from
Lyndsey V.
12 reviews
I got Ulta Rain Coat waterproof topcoat for mascara and fell in love! It absolutely works and feels really nice going on my lashes, I felt like it almost made them grow longer or become more voluminous. I can't wait to go back and get more!
Rhonda T.
Munford, TN
249 reviews
I love Ulta because they have high end and drugstore items. You can test before you buy.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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