Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.



BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,480 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23480)
Q&A (186)
Media (406)
Leave a Review
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Laura B.
Canal Winchester, OH
5 reviews
Ulta is the number 1 beauty supplier! They carry name brand makeup and drug store brands. They also have hair products, skin care and body. The store is always clean and the workers are always helpful. Also, a wonderful place to get spa treatments.
Lexie I.
88 reviews
I like that ulta had everything from make up to beauty supplies. And not just cheap items but high quality brands as well. Everything I very organized when I go.
Maya P.
Independence, MO
12 reviews
Always love the service when I go to ulta! Great store! So helpful.

Everytime I got the ladies are super nice. Ive never had a issue with them. Last time I went is was family discount night and I got so much stuff!
Rita K.
Cincinnati, OH
3 reviews
Great beauty store and prices. Love their coupons and selection. Much less expensive than competitors and they offer a wide variety of products from top of the line to budget.
Taisha W.
Raymond , WA
245 reviews
Would be 5 stars but the workers they have are terrible. They try and make you purchase makeup that isn't your shade and a lot of the workers don't have any idea about their products. I love the store in general, great makeup and good sales.
Ashley M.
Calais, ME
48 reviews
Great customer service. Love the products, but usually a little too pricey for me. I always make sure to take a look when I'm around a store though.
Kayla M.
Tuscumbia, AL
14 reviews
I go to Ulta for all of my Makeup and hair product needs! I always wait for coupons or sales and get my products at a good price!
Kelsey S.
Ft Mitchell, KY
3 reviews
I love Ulta! Great selection of beauty and personal care at a reasonable price! I love their bath supplies. I also love their rewards program; lots of bonuses.
Christi R.
Oklahoma City, OK
4 reviews
I pickup up some burt bee's chapstick there. I ended up letting my husband have it he would give it back, We absolutely love it. Its the only chapstick we buy now. It is reasonable priced and makes a great stocking stuffer for the holidays.
Bailey H.
West Palm Bch, FL
18 reviews
I love that Ulta has lower prices compared to other beauty supply stores. They offer a wide variety of brands but don't necessarily carry as many brands as other stores such as Sephora which can make getting all my beauty products in one place a little tricky. I do love that they have a brow bar though and hope to try it out soon.
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us