Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Ulta

Ulta

BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,309 Reviews

Top Questions See all 194 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23309)
Q&A (194)
Media (405)
Leave a Review
PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Stephanie G.
Ft Lauderdale, FL
106 reviews
Badge Icon
Beauty Junkie Expert
Level 3
I love this store u can find everything in this store its like a Lil girl in candy store ....great place to find gifts
Brooke N.
Pasadena, MD
304 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Love ulta! They feature some brands that Sephora does not. Therefore, when needing these brands I choose to visit Ulta! The only negative is that they do not offer samples.
Lexly S.
3 reviews
My favorite beauty store to go to!! They have BOTH drugstore and high end make up. Great for a quick stop to grab a couple things!
Flor H.
216 reviews
Badge Icon
Beauty Junkie Expert
Level 4
I love ulta during this time of year with all the bundles they sell for stocking stuffers and full gifts it's just amazing
Such a big store with sooo much stuff in it, to make up to hair products to face washs literally everything!!
Lece R.
Porter, TX
95 reviews
Ulta is my number one store for higher end beauty products. The staff is amazing, always helpful and they know the products.
Krysten H.
228 reviews
Badge Icon
Beauty Junkie Expert
Level 4
I didn't really have a good experience at ulta. The people that worked there were just very snotty.
Haley S.
28 reviews
Love that I am able to find drugstore and high end products in one place for skincare, haircare, and cosmetics. Also the rewards program is lovely.
Absolutely love ulta they have a huge selection, they are always so awesome there and handing out free products while your shopping. I think it's pretty adorable and I always go to ulta!
Jennifer B.
22 reviews
My go-to store for makeup, even though it's an hour from my house. The combination of drugstore and higher end products means there's something there for every price point and doesn't require running to 5 different stores, and the staff has always been friendly in every store I've visited. I like their rewards program better than Sephora's because it's an actual money-saving reward instead of just samples, and it's easy enough to earn points if you shop there for all your beauty stuff. They always have some kind of sale or deal going on too.
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us