Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Ulta

Ulta

BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,426 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23426)
Q&A (186)
Media (406)
Leave a Review
PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Carmella B.
Beckley, WV
7 reviews
One of my favorite Ulta products is the Melted Chocolate too faced long wear lipstick . The color goes on wet ,it lasts on your lips for an hour until you need a retouch. I paid $18.00 for a tube of it but it's worth every penny. I rate this product in a scale of 1-5 (5). I highly recommend this for anyone.
Catherine J.
Middleburg, FL
56 reviews
I go into my local Ulta store because I like to see stuff in my hand rather than on a computer screen. Whenever I go in they are extremely helpful and friendly. I usually go in once or twice a month and they always have what I need. I enjoy being able to see drugstore products as well as high-end in the same store.
Natasha H.
Chicopee, MA
7 reviews
Love love love this store! Not only do they have great makeup brands and products they also carry cheaper makeup and have very great sales
Amanda F.
141 reviews
I love Ulta because it's a one-stop shop for your drugstore AND higher end makeup needs. Unfortunately they don't carry mac which is a biggie in the makeup world, but you can find other name brands there.
Diana M.
108 reviews
Ulta always has what I'm looking for. They have great prices for their products and they are good quality.
Tyler W.
Corpus Christi, TX
10 reviews
I love Ulta because it's a one stop shop for all my beauty needs. They have so many products to choose from varying in price...there's something for everyone's budget! I tell everyone to go to Ulta for any products their looking for.
Seda D.
orlando, FL
10 reviews
i love ulta probably more than sephora. they dont have all the high end products i use there (mainly kat von d) but its a way more laid back environment. They could do some improving in their beauty advisors area, the girls working there dont really know what theyre talking about and it can make it challenging.
Shayna K.
Lincoln, CA
222 reviews
Second favorite place to go for makeup and beauty needs! Great selection variety from high end to drugstore brands. Always has sales and gifts with purchases going on. Love that they have a salon service too!
Kim B.
41 reviews
Ulta has great products with good sales. I used to get coupons from them all the time, but they've slowed down so I haven't shopped there in a while.
Kendra B.
Hillsdale, MI
18 reviews
I love going into Ulta and scorting great deals and assistance from their sales associates. Ulta is great if you want to expand your makeup horizons thought I wouldn't want to spend my money on lower end cosmetics their. Rite Aide is better for that. I love their sales for restocking my makeup supplies.
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us