Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.



BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,384 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23384)
Q&A (195)
Media (406)
Leave a Review
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Kristen M.
Wichita, KS
271 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Ulta is my go to store! I love that you can find high end makeup and skincare as well as drugstore. I also love that they have a brow bar and a hair salon. So it's basically a one stop shop. They also have lots of great sales and deals.
Harvin G.
Littlerock, CA
48 reviews
Very good products. They are a bit pricey. Many brands to choose from. Skincare options are wide so very fun to shop.
Ana M.
396 reviews
Badge Icon
Beauty Junkie Expert
Level 4
im giving Ulta a 2 stars. because they are really
unprofessional. I have gotten to 4 ultas and so far
bad experience in all I have gone to. every time I ask
them a question they answer me with "I THINK"
like really!! if your working here its because your a
professional worker who knows what's good and what
not. also I notice they seem like they dislike there
job. the other thing I notice was that when I ask for
a question they answer really rude. Ulta needs
to get professional works who want to work and
always have a positive attitude.
erica b.
Pittsburgh, PA
361 reviews
Badge Icon
Beauty Junkie Expert
Level 5
ULTA is my favorite store! I could literally spend hours and hundreds of dollars at a time. They have everything I need, from hair to make up to accessories. I like that they have a large variety of price points and brands. Seriously the best store around!
Brittany B.
Hammond, LA
9 reviews
I recently used The Anastasia Beverly Hills lipstick in dusty rose and it's my all time favorite lipstick. It goes with almost anything and everything! It also stays on very long
Reeda L.
Santa Ana, CA
14 reviews
I fell in love with ulta lipgloss the first time I used it! Yes ladies it's affordable hehe. And it works well for me. The quality is good for what you pay for xox
Anna H.
Pell City, AL
7 reviews
When I need inspiration for new products or if I run out of my "go to" Ulta is my place to go! What I love about this store is the varity of products they carry. They have something for every price range, from drug store to high end brands. They are always friendly and willing to help you find what you need (or didn't know you needed ;) )
Olivia H.
Gilbert, AZ
233 reviews
Badge Icon
Beauty Junkie Expert
Level 4
I love the rewards at ulta. That's really the best part. And they give great coupons or free items to platinum members. The only downsides is the selection of luxury brands is much smaller than ulta. Also online ordering can be a pain because the processing and shipping take forever. I'm still waiting on a package I ordered two weeks ago.
Alisha B.
Lucasville , OH
101 reviews
Badge Icon
Beauty Junkie Expert
Level 2
I love that ulta has everything from drugstore to high end however they don't carry Kat Von d 😩 I also love there rewards program !
Gina S.
Alton, IL
384 reviews
I love Ulta's rewards, I also enjoy using dermaligcal brand that skincare helped me out quite a bit. I shop at Ulta quite a bit.
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us