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BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,302 Reviews

Top Questions See all 194 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23302)
Q&A (194)
Media (405)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Anna J.
Rexburg, ID
8 reviews
Ulta is amazing. There are so many locations almost everywhere you go. The price point is always reasonable and there are so many different products which cater to every whim and need. I wish Ulta was a little less jam packed inside their stores. However their marketing always makes me want to go back for more and more.
Sierra L.
Bryan, TX
142 reviews
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Beauty Junkie Expert
Level 3
Great store for buying beauty products. Large selection, good sales, and helpful staff. The rewards system is awesome!
stephanie r.
Lewisville , NC
67 reviews
Definitely one of my favorite stores to shop for my beauty products, i find it more affordable and ulta also carries a lot of my favorite makeup brands. I love shopping in store and online I most definitely recommend this store to anyone.
Alecia C.
Sterling, KS
100 reviews
Ulta is my go to place for when I need to grab some great makeup at a good price, they also have so much variety of products and brands for everything you could possibly need and their sales are always amazing!!
Kat P.
70 reviews
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Beauty Junkie Expert
Level 3
I enjoy coming to this place. They have a rewards program and sales are constantly going on. I never have any trouble finding gifts for people here. The selection is vast and they carry products for both men and women. You can pretty much find great deals here since they have big and small brands. Not everything is expensive, which is the major plus to this place. Im fortunate enough to live five minutes away from one and visiting it is quite addictive.
Danielle C.
Lynchburg, VA
3 reviews
I actually didn't buy the product but I got it as a gift from a friend. It has 72 pieces and is a make up kit. I love all of it!
Paola C.
Omaha, NE
34 reviews
Ulta is amazing, they carry thei own brand and honestly its really good. The ambiance is comfortable and it feels like you can freely look. The split store style saves me trips from stores and i just love it there.
Ashton A.
Ogden, UT
2 reviews
Ulta is great store to go to for makeup. I love going there the sales reps are really friendly. The only thing that is diffuclt for me is that I have to go really far but that is the only thing that I have to say is a downfall
Noga E.
Portland, OR
19 reviews
Ulta has some good deals on occasion. I like that they sell drugstore brands as well but their prices are worse than Target and Walmart for those things.
Deana C.
Pittsburgh, PA
60 reviews
Ulta gets 3 stars where Sephora gets 5 because they have a lack of brands that I use and enjoy. I also do not like their points system nor do I like that their stores are often cluttered and people there do not clean up the messes made by customers. often stuff is open and swatched when it shouldn't be - and there are testers there. I think that Ulta just needs to watch its customers better.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

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