Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Ulta

Ulta

BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,485 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23485)
Q&A (186)
Media (406)
Leave a Review
PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Kortesha E.
Homewood , IL
45 reviews
I love Ulta they have some really great products. I really love their skin products a lot they have so many good ones to choose from. Also among other things they have a really nice selection when it comes to other things at the store as well.
Stephany R.
Pacolet, SC
3 reviews
I have recently purchased Laura Geller's Guilded Honey highlighter after seeing it float around on youtube. I love this highlight, not only is it beautiful on the high pointw of the face, but is georgeous as a shadow or inner corner highlight.
Bella G.
140 reviews
Ahh love this store! I love how it carries a variety of products. It carries drug store all the way to high end. They also care skin care, hair care, and much more. It has a very friendly vibe to it. They also always have great deals going on.
Mariana M.
Newark, NJ
9 reviews
Ulta is the biggest and most affordable makeup store. They sell everything from skin care to makeup to hair products. Some ultas have a beauty salon in the back. They have amazing sales and have a very big clearance section with amazing things
kassndra g.
Rio Grande City, TX
13 reviews
I love that I can go to the drugstore brand items for things am not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here
Ash M.
1 review
Ulta is my go to for all things makeup! I love that I can shop high end and drugstore in one location. The rewards system is great as well, and they often offer 5x points which allows you to rack up points and earn rewards dollars in no time.
Kelly D.
Martinez
4 reviews
Ulta beauty is my #1 beauty store. I absolutely love it and can stay in there for hours looking at the many products they have. My favorite purchase from this store is NYX shine killer. This is the only store in my area that has this product.
Alisa H.
9 reviews
I have a sick Obsession with Ulta! Absolutely love the sales they run! Also really affordable! I always get my big and sexy hairspray from them, and just recently purchased a new straightener after 10 years, my hair has never been more shiny!
Lexi A.
61 reviews
One of my favorite makeup places because they tell you their honest opinions and they are all very friendly and they shouldnt change a thing. You can also get a card for rewards for money off your next purchase! Would definetly go here again.
Kimberly P.
Houston, TX
80 reviews
Just like Sephora except sometimes a little cheaper! I love Ulta because they also sell a couple more affordable brands versus Sephoras high brand sales! They sale brands like NYX which a lot of people love so I'll definitely go back to Ulta!
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us