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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,484 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23484)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Brooke G.
Lawrenceburg, TN
243 reviews
I absolutely love Ulta! They have great products, a wide range of hair care and make-up, they have great sales and the staff are normally really friendly and are very helpful with matching brands and finding what is best for you and what you need!
Taylor C.
Chicago, IL
14 reviews
Ulta is great! It carries everything from drug store to high-end products. It's always a pleasant experience going into any Ulta store, especially because they are not particularly packed like a Sephora. I would definitely recommend shopping here.
Cheyenne R.
87 reviews
I go to Ulta whenever my Target doesn't have my colors of certain products in stock. Which is usually my Maybelline Fit Me Foundation and also my NYX micro brow pencil. The Ulta brand is also a brand I like to test out every now and again as well.
Tatiana R.
Fort Hood, TX
16 reviews
I love love love ulta! I go there at least a couple of times a month, I also love to shop on their website online. I love the beauty section and everyone is always so helpful if you need something. I would definitely recommend everyone shop there.
Aleshia L.
Apo, AP
23 reviews
Ulta is literally my favorite. Its my go to store for all my haircare products. They carry salon brands for almost half the price my salon does. Plus they have a clearance section which my salon also doesn't offer. Great for anyone who loves hair.
Carol L.
Pueblo, CO
3 reviews
Love this store, feel like a kid in a candy store. Tons of make up and hair care, can even get your hair done at some of the stores. Friendly staff and lots of samples you can try. Wish there was one in our city, I visit when I go to bigger towns.
Christen D.
5 reviews
Ulta is freaking amazing. It has everything you need from high end products to drug store makeup that you can get from walmart. Also, they have really great hair products! Every ulta I've been to has great customer service. I love everything ULTA!
Renata Y.
Modesto, CA
10 reviews
The product that I used before from Ulta was recently the NYX Lingerie. I love this product because it dried matte and it does not transfer off of my lips on to any liquid which is great. I can't wait to get more of the NYX Lingerie matte lippies.
Amanda H.
Roanoke, VA
2 reviews
Ultra has a wide arrange of beauty products. They carry a wide arrange of women's products as well as men's products that Walmart and Target do not carry. Ultra is my go to store for hair dryers and straighteners as well as my husbands beard oils.
Alina F.
12 reviews
Great store to find both high-end makeup, skincare and hair products and also drugstore products! Plus they always have great sales and coupons, the employees are super helpful and they have a great return policy if you don't love what you bought!
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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