Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.



BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,376 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23376)
Q&A (195)
Media (406)
Leave a Review
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Jordyn M.
Maple Shade , NJ
11 reviews
Ultra is an amazing Beauty product store I wish one was closer to me but when I actually get to one I find every beauty product I am looking for . My favorite product ever that I purchased would be my Hair Curling Wand ! I absolutely love how it curls my hair in the matter or seconds I highly recommend this store for any of your beauty needs :)
Emily L.
Philadelphia, PA
36 reviews
you can always get a deal here, there is almost always coupons and available and you get points back to spend on the products that you want to buy I just recently got a MasterCard for here and already have $50 cash back to spend just by earning points
Cierra F.
Independence, MO
61 reviews
Badge Icon
Beauty Junkie Expert
Level 2
When I walk into ulta I don't get a comfortable feeling and I always have an issue trying to get people to help me. The store is very well organized but I don't get the help that I need. I feel that they need more people on the floor for customer service, etc.
Mary F.
391 reviews
Badge Icon
Beauty Junkie Expert
Level 4
I love that ulta has drugstore cosmetics also so its like a one stop shop. Great sales and rewards system.
Guadalupe G.
Houston, TX
60 reviews
Badge Icon
Beauty Junkie Expert
Level 3
love this store!! love that you can find all kinds of makeup hair products and much other stuff
Kristen M.
Gardiner, NY
35 reviews
This store is a magical land of make up and nail polish. I could get lost in the store in Poughkeepsie.... there are great products for EXCELLENT prices, and I usual find everything I need plus more during any given trip. Highly recommend a trip to one of these stores.
Melanie W.
Barstow, CA
68 reviews
I'm new to Ulta thanks to a coworker. Now I'm hooked on it. Every brand I love. Great deals. A lot to try out. Highly recommend.
Jasmin R.
Glassboro, NJ
475 reviews
Badge Icon
Beauty Junkie Expert
Level 5
Typically love shopping here during sales. I enjoy the mix of everything from drugstore to high end products
Ashley S.
62 reviews
Badge Icon
Beauty Junkie Expert
Level 2
I shop here multiple times a month. Easy to find products, great deals, and prices. Great place to find high end products and drug store products. Great place to discover new products.
Yadira P.
Brownsville , TX
56 reviews
Great selection of beauty products, and they have a great points reward system. So for those of us who love to buy beauty supplies we get a little something extra with the points !
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us