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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,409 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23409)
Q&A (195)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Miranda R.
Olathe, KS
20 reviews
Got some mascara at Ulta, it is great. Love all their products. Everyone who works there is nice and helpful
Nichole T.
Citrus Heights, CA
4 reviews
Ulta has a good variety of expensive and inexpensive products so it's where I go most to buy my cosmetics and beauty items. I hate that they're out of items quite often. Sometimes a whole section will be empty and in need of restocking.
Caitlynn S.
Buhl, AL
16 reviews
Love that Ulta has products ranging from hair to makeup. They also have drugstore brands and high end brands so I love he variety they have in their store!
Jessica C.
Gilbert, AZ
5 reviews
I had my hair done here during the breast cancer awareness hair cut special! MY HAIR TURNED OUT SO LOVELY! My hair dresser was so kind and wasn't pushy when it can to a hair style that I wanted. And this was all for a great cause. Will definitely get my haircuts here every October!
Isabella S.
Chapmansboro, TN
222 reviews
Ulta is an amazing store! I purchase almost all of my beauty products from here. They have fantastic selection and the staff is always so helpful in finding what you're looking for. I especially love their Brow Bar services which is unparalleled to anywhere else I have been to get waxed. Overall, Ulta is great and their Loyalty program is even better! Awesome company.
LaPorshe' M.
135 reviews
I love shopping in here and there's so many brands that they have on the shelf that I never heard of and I would really love to try it out. I would love to get a makeover done at the store also, because the in-store associates have really nice make up on and I wonder how I would look like if my makeup was done like theirs.
johni h.
218 reviews
I love this store!! Has everything I could ever need or want, everyone at my store is very friendly and helpful.
Caitlin G.
50 reviews
I love this store. It has a great variety of drug store brands all the way up to high end products. They have really great deals as well. It's one of my favorite places to shop for beauty products!
Sierra T.
122 reviews
Ulta is awesome, I love the variety of brands that they host and how easy it is to go in and find things when I need them. Definitely a repeat customer, especially around the holidays! I just wish their rewards points program was expanded a little. Overall a great store!
kimberly m.
Mesa, AZ
2 reviews
The only thing that would make Ulta perfect is Kat Von D!
I adore going to their store online, as well as going to the brick and mortar. Great deals using their rewards system.
I have no complaints, just a desire for more high end skin care products.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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