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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,497 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23497)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Tori S.
Tallahassee, FL
22 reviews
I love my Lorac cheek pallet from Ulta! It even came with a pretty coral lipstick. It has 4 very diverse shades and I use them all! It is practical and was very affordable. It also lasts for a very long time!
Paula T.
Shelby Twp, MI
43 reviews
Love, love, love! This place is like my second home. It always has what I am looking for and I know i can get quality for a good price! I love the coupons and the employees are always helpful and kind. I would recommend.
Emily H.
selinsgrove, PA
190 reviews
I love Ulta! They always have just what I need. When I first Went into an Ulta, I thought it was going to be expensive products. They split the store into two sides. The expensive side has all your higher end products while the other side has your typical beauty products. It's great and very affordable.
Dana A.
6 reviews
This is my favorite makeup store by far! I love Ulta, I go to a few locations pretty often. The prices are fair, there are sales and coupons which I greatly appreciate as a customer, and workers will always help me when I need it. As a makeup junkie I am in Ulta a lot and have not had any issues! I can't say enough great things about Ulta.
Alyssa V.
Carbondale, IL
13 reviews
This place is just too dangerous, especially when I have money. I'll walk in needing a simple thing of eyeliner and walk out with hair products, makeup, face masks, etc. I hate how pricey it is because I've actually spent entire paychecks here, but it's like Christmas to myself.
nabiha q.
trexlertown, PA
7 reviews
I get my hair products from ulta. They always have great sales on big sexy hair products. Loved the hairspray and mouse. Gives me lots of volume
Christina C.
121 reviews
I love that they offer full salon services within the store. There's nothing but choice when it comes to the aisles, I go in about once a week for ShopKicks and to check out the sales. Join their mailing list and they email out coupons all the time
dashae g.
Midvale, UT
6 reviews
Ulta has a variety of make up and facial cleansers and as well as products for your hair. When shopping at Ulta I love it because, I have so many choices to choose from and as well you can sample the products you prefer to by I wouldn't have it any other way.
Jennifer L.
Madison Heights
12 reviews
I love LOve LOVE ULTA!!!! The staff is always friendly, unlike MAC or Sephora. The points system is amazing. I like that I can get drugstore, higghend and in between as well as haircare, accessories, skincare, perfume, and beauty tools all in one place.
Stockton, CA
16 reviews
Love this place because it is so diverse with different brands. From expensive to inexpensive. I also love that you can get your basic drugstore makeup from here. I love the comps you get and the samples they provide. The employees are also really helpful and so nice. You don't feel like they are rushing you to buy something. They actually help.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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