Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Ulta

Ulta

BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,498 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23498)
Q&A (186)
Media (406)
Leave a Review
PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Di'Ja Y.
Bronx, NY
5 reviews
They have very good perfume. It is affordable but yet it smells really good. You get good quality product for an affordable price.
Freicy F.
Miami, FL
12 reviews
There makeup pallets are beautiful and there quality makeup is really good.Always makes me feel like a superstar.An affordable price for the quality.
Barbara M.
Homestead, PA
107 reviews
Ulta's nail polish is very good and inexpensive. It stays on longer the most products I've used before .
Soreny M.
Tampa , FL
59 reviews
This palette from ulta is very pigmented easy to blend and colors are unique, it comes with blush and bronzer as well as lipgloss ūüíĄ and eye crayon, the crayon is not very good but it's never enough makeup for me ūüĆł
Marisa C.
137 reviews
I love Ulta as well. But same as sephora. The employees are rude too. Not as bad but some are. The local Ulta I go to is pretty rude. I've never really encountered anyone who actually love their job there which is sad.
Evelyn M.
Moultrie, GA
28 reviews
My favorite make up store and beauty. I love the variety of make ups and all the choices you have to choose from. The staff are professionals and they can help you with just about anything you may need
Mallory L.
21 reviews
I go to Ulta when I know it will be cheaper than Sephora. But I don't like how they are not as personable as Sephora is. Ulta is a one and done kind of stop for me. I know what I want when I go in and leave with that and only that. Sephora I get so many beauty tips and secrets I usually leave with a bag full!
Sierra L.
Navarre, OH
4 reviews
Ulta Beauty is a fantastic store for any beauty product that you may be in search of. They have anything from hair products to makeup. It is more affordable than other fancy makeup stores. I go there for may of my makeup needs and I will surely not hesitate to go back in the future.
monica w.
198 reviews
I love going to Ulta. I mean, you have the expensive name brand side but even if you're on a budget, they have the more affordable side. Not only that, when you make a purchase, you get points to redeem on future purchases. I give Ulta 4 starts because even when the associated aren't helping another customer, some will walk by and not speak our ask if I need help. Also, I have to chase them down to get assistance. Other than that, I love to go here!
Cara W.
34 reviews
I love our local ulta, but never have great customer service experiences. I love the variety that they offer. Great choices for whatever I need.
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us