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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,497 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23497)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Susannah D.
Jemison, AL
7 reviews
Ulta is my favorite place to go when I need new makeup and I'm not ordering online. I love their wide selection of both drug store and high end products.
Marian F.
Goleta, CA
24 reviews
I love Ulta. I can find whatever I want there and the service is great. Their selection is huge and you can go from high end to everyday products. They have it all and I can just look around without having someone hovering over me. I would most definately recommend shopping here.
Michael E.
Los Angeles, CA
18 reviews
I love this store. They always have everything I'm looking for. They are very helpful and are always able to answer all my questions.
Kemora W.
Kansas City, MO
15 reviews
Extremely affordable! I can always count on Ulta to have what I need for a great price. Every time I shop there my experience is always great, I never leave empty handed. However, something that I would consider as a pro and a con is that they are always changing the products that they carry. If you like change and if you are a product junky, like myself, then I defiantly recommend shopping here for beauty products.
Brittany P.
South Whitley, IN
145 reviews
Ulta is my go-to for all thing hair and makeup! The staff are knowledgeable and always willing to help!
Tillie N.
Portland, OR
5 reviews
I recently bought the nyx hd concealer in medium. I love it, it's such good quality and full coverage, highly recommend. Also I bought the nyx lip lingerie in bedtime flirt and exotic, great pigmentation & formula, I want to get all the colors!
ashley b.
Roe, AR
459 reviews
They have everything great prices and not too overwhelming like some stores. I always have to stop at my local ulta
Jessi M.
18 reviews
Pretty nice shop to go into with highend and drugstore items. Usually can find what I'm looking for without issue.
hanz g.
6 reviews
Excellent..really good love it wanted to buy this oneday..the colors i love it so much..
Gail G.
Perry, IA
34 reviews
I recently got some lipstick from here and I really love the color! I go here every now and again to check out some of the new things they have. It's fairly priced most of the time. I will be heading back for more.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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