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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,496 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23496)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Nikki T.
Skandia, MI
14 reviews
I go to ultra for nail polish and eye shadow. Their products are amazing. Nail polish works wonders
Miranda T.
N Lewisburg, OH
110 reviews
Ulta is the best of both worlds, they have high end products and "drug store" products. Plus hair care and skincare and even fragrance, truly is a one stop shop and I love how quick and easy it is to get in and get what you need and more!
Mirielys P.
Miami, FL
68 reviews
I absolutely love Ulta! I think the store when you walk in is so organized and you find what you're looking for right away. The staff is friendly and helpful they have never steered me wrong. I can spend hours here great store great products!
Katherine B.
Mobile, AL
12 reviews
Love this store. Has all the make up a girl can dream of. Workers are as nice as they can be. Every experience I've had there is a great one.
Leanii L.
51 reviews
I bought the l'oreal setting spray and I loved it! But I have a toddler who loves going thought my drawers so she lost it :(. I'm currently using the smash box water primer as a setting spray and it's not that bad. But I do have repurchase the loreal setting spray
ene w.
Newnan, GA
22 reviews
Love Ulta everyone is so helpful. Always get stuck for.gours here looking at everything they have. Love their hair care selections!
Foster S.
15 reviews
Love my local Ultas. Staff is always friendly and helpful. I've developed good connection to multiple staff members and they know me by name.

They have a great selection of prestige and drugstore brand makeup which is helpful because I use a mixture of both. Shopping here lets me get both at the same stop.
Danesha M.
Centralia, WA
198 reviews
I love the ulta dels but hate shopping at my local ulta.. never have I had a good experience with a sales associate.. they always forget the gift with purchase and are rude when I ask for it. Also not a fan of the online site, not as user friendly as other beauty sites but you can't beat the rewards program and prices!
Azureen Z.
Phoenix, AZ
11 reviews
Love Ulta's face masks and getting my eyebrows done at the beauty bar. Friendly staff and reasonable prices!
Tonia Z.
188 reviews
I'm usually able to get in and out pretty quickly and it's generally simple to find what I'm looking for!
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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