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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,502 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23502)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Kimberly N.
Seattle , WA
74 reviews
Love Ulta! They have a great selection and I like that they have a mix of lower and higher end makeup. They have a great selection of everything and I can go there for all my beauty products.
Nancy O.
Panorama City, CA
6 reviews
During Christmas time they have really great specials. you can find different kind of products.
Heather G.
West Deptford, NJ
45 reviews
Very clean store with very helpful staff. I love a lot of their products. I do wish they carried some more product lines so I didn't have to go to Sephora also.
Steph H.
37 reviews
I'm forever racking up rewards with Ulta. Plus, you can use the coupon from their ad plus manufacturer's coupons and save tons. Customer service is always great and the Benefit Brow Bar is a lifesaver!
Anna D.
Mankato, MN
50 reviews
My favorite thing about Ulta is the number of tester products. They have a wide variety of cosmetics from high-end to drugstore and almost every one of them has a tester available. Being able to swatch products before purchasing them is very helpful. The variety of products is also a big plus.
Michelle R.
Williamsburg, VA
5 reviews
Love Ulta. They always have beautiful displays and fully stocked shelves. Every time I walk in to any ulta, I am always greeted and offered help!
Yadira C.
Altamonte Spg, FL
49 reviews
Love Ulta. Love their rewards program, that you get something on your birthday, love the selection in products. Never had a problem with any employee. I always get good treatment and i get tomtry products before making a decision on buying. My favorite store.
Beatriz A.
San Antonio, TX
58 reviews
Ulta has great products. I recently purchased a Becca high light and it is amazing! It is slightly pricey, BUT worth every penny! The young lady that helped me decide on this purchase was very helpful and friendly. Definitely recommend shopping here.
Staci M.
La Vergne, TN
76 reviews
I like that Ulta has high end and drugstore brands of cosmetics under one roof. They also have lots of polish, and great hair products.
Joy E.
32 reviews
Love that ulta also carry drug store brand too, instead of going to a drug store I could also shop there.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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