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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,484 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23484)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Michelle H.
213 reviews
ULTA is a massive store! Unlike Sephora, they also carry several if not all drugstore brands. Therefore, it is a good beauty and skin care store if you want to look at high end, mid-range, and drug store variety products. I like that they also have many hair and skin care tools there.
Elizabeth V.
Richmond, CA
64 reviews
Good mix of high end and low end products. They're customer service is not the best though, but it is closer to me than Sephora is. Their shipping also takes about 2 weeks compared to Sephora's 3-5 days. Sephora>Ulta
Anna T.
Beaufort, SC
128 reviews
They have brand that sephora doesnt! but it just feels like I'm at a Walmart or something. Like the store feels less glam and more tacky then it should for the prices you have to pay there.
Guadalupe V.
27 reviews
Ulta has everything! So ts hard to go in here with a budget because you'll literally come out with something new for your hair and face! Its amazing! They have everything so don't come in here with a budget! I will shop here overtime I get to !
Lyndsey S.
Canton, OH
9 reviews
I first went to Ulta last week and I was impressed. Walking in you could see the organization of the store and the employees greet you right away. Ulta has a great selection and has a variety of drugstore and high end products. I fully recommend visiting Ulta and checking out some of their products.
Caroline O.
bronx, NY
1170 reviews
This is a great brand and product that I recommend to others. Love using their products
Kira H.
333 reviews
Some ULTAs have amazing customer service and good stock, others not so much. It depends on the day. Their selection is good and I love that it's drugstore and high end. They have good deals and value kits and a really good rewards program. They always have a helpful coupon :)
Samantha C.
Brookhaven, GA
95 reviews
Let's be honest, Ulta is the holy grail of beauty stores. Whether you need makeup, haircare, nail polish or your eyebrows waxed, you can find it all there... and then some. Decent prices, depending on what you're looking for, awesome perks as a member and great, knowledgeable staff. Wouldn't shop anywhere else!
Britny G.
Ishpeming, MI
41 reviews
The variety that they have is awesome. They have everything from hair care, to nail polish. Everything I go in the store everyone is so helpful.
Shelby S.
Hillsboro, TX
22 reviews
Ulta has the best rewards program! The selection includes an array of high end and budget products. Watch the sales to get the best deals around.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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