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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,453 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23453)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Brandi J.
Ben Wheeler, TX
33 reviews
Nice atmosphere and brands. I love to spend my money here. I trust almost all of the vans they sell and I like the workers
Crystal M.
Belmont, Ny
94 reviews
Ulta has a huge selection of different makeup brandes from high end to drug store and the employees are super helpful! My favorite purchase would be my shape tape concealer as I cannot live without it!
holly w.
Albuquerque, NM
42 reviews
Ulta is an awesome mix of drugstore and higher end products. You can pick up a $3 or $23 mascara and everything in between. Staff is always easy to find and are extremely helpful. The product quality varies from brand to brand. I will definitely be returning!
Makenna W.
Spring Hill, TN
17 reviews
If I could go any where for make up it would be ulta! Every need that could possibly be had, you will most likely find the answer at ulta.
Rebekah E.
Silverdale, WA
8 reviews
Awesome! Super affordable in about half of the store. The other half are brands that have the same prices across the board(Benefit, Urban Decay ect). I love shopping there because I always feel like somebody appreciates having me there and is always willing to help. Will never stop shopping there!
Taylor W.
14 reviews
Ulta is my cosmetic Mecca. Basically has anything I could ever need. Very confident, easy, and helpful.
Rachel Z.
Horsham, PA
261 reviews
Ulta is one of my favorite stores, hands down! They have a HUGE selection of products and I have no problem finding what I need. They also have an awesome rewards program and tons of deals.
Melissa H.
Hvre De Grace, MD
21 reviews
The Ulta points system is fantastic! I get everything I can from there, from makeup wipes to shampoo. The savings add up quick and they always have great promotions.
Colleen E.
Ellicott City, MD
152 reviews
I love shopping at Ulta both in store and online. For the most part the shelves are always stocked. The ladies are always very helpful. Sometimes I just want to shop and not have every sales girl ask me if I need anything. Shopping online is also great. It is usually here in a week. I love the mix of high end and drug store products. Ulta really is the best store to get makeup at.
Raiza R.
Miami, FL
21 reviews
Ulta always surprises me by having good quality items and service. I would recommend this to people
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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