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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,489 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23489)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Karissa P.
Vacaville, CA
91 reviews
Ulta is by far my favorite place to shop! Out of all the beauty stores out there, they carry the widest variety of high-end to affordable drugstore makeup! They also have the best rewards program, spending money means earning money back to spend in store OR online which is almost unheard of!! They gave me a full-sized Urban Decay eyeshadow for my birthday and a 20 percent off my entire purchase coupon for my birthday as well!! The staff is very friendly and to top it all off they also have a hair salon and facial care clinic IN STORE!!! Out of all the places to buy beauty products Ulta is my favorite!!
michele h.
Duffield, VA
5 reviews
I normally use online to use from ulta, but no matter if you order online or at the store they give you samples to try out. They have a huge selection to choose from. Everyone has always been friendly. Things are affordable. I will definitely shop here again.
Ragan F.
Bloomington, IN
98 reviews
Ulta has both high end and low end brands making it easy to go for every beauty need you may have. Prices are always competitive.
Kare R.
Weston, FL
49 reviews

This is a very good store, it has a lot of variety of beauty products, makeup, skin products, hair and much more. I recommend it
Lindsay B.
Columbus, IN
41 reviews
This is the cheapest site to buy kpak. It is the best treatment for overprocessed hair.
Alicia B.
San Angelo, TX
114 reviews
Amazing store with so many amazing products. I can find myself lost in ULTA for hours. They have everything from makeup to salon products and any tools you would need within that range. I definitely recommend shopping here. They have an awesome rewards program where you can earn points to get discounts on purchases, which is amazing!
Darla H.
Paris, TX
67 reviews
Always having deals!! Love to shop here for my makeup and skincare needs! It's like a hobby lobby for beauty needs!
Robin T.
11 reviews
1 stop shop

I get almost all of my skin care and make up from Ulta. I love the the knowledge of the staff on the products they sell. They are always very helpful and able to any question I might have. They are honest and always have a huge selection to choose from. I only gave 4 stars because there is 1 product line I use that isn't carried at Ulta, Otherwise, it would be 5.
Anna W.
Saint Clair, MO
16 reviews
Beautiful people, selling beauty products to other beautiful people. Its all about the make up. Great with advice, affordable prices, and experienced workers.
Grace C.
Centreville, VA
16 reviews
Love this store! I got my friends gift from here and she LOVED it! I love the products that they sale it amazing!
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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