Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Ulta

Ulta

BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,493 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23493)
Q&A (186)
Media (406)
Leave a Review
PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Sabrina J.
Rincon, GA
6 reviews
Went to Ulta and purchase the NYX concealer and thought it was a very great product. Would recommend to others. Have tried their nail polish and shampoos. Love me some Ulta!
Amber M.
Fond du Lac
4 reviews
My husband LOVES his jack black beard oil from ulta so much we travel over 45min just to pick some up! Quality product for the price!
Amy L.
Lancaster, CA
43 reviews
Ulta..
I truly love this store. Not only can you shop but you can get a hair cut and wash. It's especially nice to take my grandma there for her products and a cut and style. Just the way she likes it. Thank you for the convenience of your store.
Renee D.
West Salem, OH
5 reviews
Ultra Beauty make up stays in all day doesn't run. It's just absolutely amazing for any occasion
Brooke M.
Philomath, OR
36 reviews
Theres a wide selection of both inexpensive products and higher end products. They're good about returns as long as its in the original packaging, and they even let you return foundation after its been opened and used because its the wrong shade!
Stephanie W.
Vero Beach, FL
72 reviews
I love having an ulta in town. The variety of drug store to high end makeup in one place is gold. Not to mention they always have deals and you earn money towards purchases! Love this store!
Cheyenne R.
Dayton, OH
22 reviews
I love walking around surrounded by all the products. The stores are always well organized so I can find what I need quickly. They have all my old faves as well as hundreds of new products I'm waiting to find.
Elizabeth C.
Seminole, TX
55 reviews
Love visiting Ulta. Info there to for all my makeup up, skin care and hair chair needs.
Megan P.
Lincoln, NE
5 reviews
Ulta has awesome sales all throughout the year, especially if you receive emails or mailings from them. When I have questions I can usually find someone willing to help, mostly with the higher end makeup not really the drugstore brands they carry. All in all a pretty good store.
Kollina D.
Syracuse , NY
192 reviews
The poor man's Sephora. I must admit, I do like their loyalty program better, but Ulta doesn't carry a lot of the brands that I know and love, so I find myself only shopping there when I have a coupon.
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us