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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,513 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23513)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Eileen G.
Owings Mills, MD
3 reviews
Ulta is an AWESOME store that has so many options. The Ulta brand matte lip glosses are my favorite! I absolutely love the texture. It lasts all day without retouching. It comes in a multitude of colors that can be great for everyone.
Ana C.
Bronx, NY
58 reviews
My FAVORITE beauty store. I love the fact you can find high end as well as pocket friendly beauty products to fit your budget. Also a great factor they have stuff for hair as well as makeup and skincare products. I love when they have a good sale as almost all my favorite brands they carry.
Maribel P.
Hesperia , Ca
7 reviews
I love this place and number one place I come shopping at for my make up and the prices there are very good and good quality on everything and I had great shopping experience at Ulta and I would recommend anyone coming here
Monica G.
Reedley , CA
168 reviews
Good service but can be better. But love the store in general. Have had a lot of bad experience with customer service but I like the store in general.
Haley B.
Madison, IN
7 reviews
I have a few Alta brand products and so far I absolutely love it. You can't beat the quality of the product for the price highly recommended.
Angel O.
Lexington, NC
265 reviews
I am a rewards member at ulta, so I get my prestige brands and drugstore brands there. The points and coupons are worth the extra initial expense. I rarely make purchases without getting some form of discount, which is imperative to this recent college graduate (can we say student loans). The consultants are also super helpful.

My only advice is to not be pressured by salespitches. Some associates work specifically for particular brands, so they are biased. Make sure to shop around and do your research before making a final sometimes expensive purchase.
Vicki G.
16 reviews
My ALL time favorite store!!! Always go here almost every weekend!! I give my husband a heartache every time I shop here lol they have everything in here u can even do ur eyebrows!!
Shelby Y.
Hickory Flat, MS
60 reviews
I absolutely love to buying haircare and makeup products from ulta! They have great deals going on most of the time and you get what you need. Their shipping is super fast and their customer service is great as well!
Debra-lynn Marie Jayne P.
2 reviews
I never regret the money spent on my ULTA products! I love love LOVE this store!! Go at least once a month
shaDana C.
Madison, AL
6 reviews
I purchased a Murad gift set from Ulta to fade dark sun spots. The price was much cheaper than other places that I had found it. I was even given a free Murad gift at the register. I would buy this product from them again.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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