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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,484 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23484)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Lynn S.
Lake View, NY
7 reviews
I shop at Ulta which is reasonably priced. I buy numerous items. Mascara is one of them. I believe it was cover girl. It was a good mascara not the best but good for the price. Ulta has a huge selection of items and I definitely would recommend shopping at Ulta.
Kayla S.
Ravenna, OH
41 reviews
I love that at ulta you can sample pretty much everything in the store the ladies and gents that work there are super helpful and super sweet
Amanda G.
Dundalk, MD
72 reviews
Ulta is a great place to go when you want both high end and drug store beauty items. I love going here!
Lisa N.
18 reviews
When I first started using makeup, this was the place I went. It isn't crowded like Sephora or any other store so the workers were really able to help me find and understand products which I couldn't be more thankful for.
Jodi N.
Grant, MI
181 reviews
I love this store. I can go in and find exactly what I'm looking for without a trip to the mall.
Estephany H.
Long Beach, CA
135 reviews
This store has everything a girl needs. From hair products to beauty products. Its a little pricey but you always get great quality. Its my go to. You can literally find everything here. I love having one so close to home
Kayla H.
Nitro, WV
26 reviews
I love my local Ulta! I love that I can score great deals and use a coupon!! I found that I can get my shampoo there cheaper than the hair dresser!

Greta O.
31 reviews
I love Ulta!! They always have amazing service and as a young person in makeup, I feel like they really help me find new products that are great for my needs, not just any general products. I love the employees and they product range is awesome!!
Courtney B.
Calera, AL
3 reviews
Great store! Love everything there. Everyone is so helpful! I am a frequent shopper and have never had a bad experience
Bridget M.
Douglasville, GA
32 reviews
I bought my last order of proactive from them. I was so excited to see that Ulta started selling. It is so convenient to pick up the whole set at the store instead of going to the kiohs machine or ordering online
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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