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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,453 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23453)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Katy M.
Traverse City, MI
46 reviews
Easy to shop and find what I need. I admit that sometimes it too big if I need something quickly, so I order online
Samantha C.
Brookhaven, GA
95 reviews
Let's be honest, Ulta is the holy grail of beauty stores. Whether you need makeup, haircare, nail polish or your eyebrows waxed, you can find it all there... and then some. Decent prices, depending on what you're looking for, awesome perks as a member and great, knowledgeable staff. Wouldn't shop anywhere else!
Whitney R.
Norman, OK
56 reviews
I love Ulta! They have everything I need and their staff, at least at my local store, are very helpful. They always have sales and coupons. I have discovered new brands and products through Ulta because sometimes the drugstore does not carry them. I also know you can get some major savings by stacking store coupons and manufacture coupons. Plus, they have a free rewards programs which has great perks!
Kathryn P.
Miami, Fl
13 reviews
They have great sales and usually have a coupon every weekend. I love how it's an all in one store. My local one has a brow bar, and hair salon, they also have everything from perfumes, beauty products, and brand name and pharmacy store products like stuff you can find and Walmart and walgreens
Amanda s.
Tupelo, MS
5 reviews
this store has every brand you can think of and I enjoy going in because it's a great atmosphere and employees are knowledgeable.
Addie O.
25 reviews
Ulta is great! It combines drug-store products and high-end products! You can really get all the new makeup, hair, skin care, and body care releases there! It is great and so far, I've had great experiences at Ulta, and they are always having sales!
Jennifer W.
Kelso, WA
318 reviews
I COULD GO ON AND ON AND ON ABOUT ULTA,.... But I won't torture you guy's lol.

Thus is my favorite place to go for ALL of my beauty need's. I love that they're high end AND drugstore product's (make-up)

The ladies are all so AMAZING. All polite and very approachable. A lot of other beauty stores, the workers come of as snooty and judgemental to a lot of people I've heard and seen. Ulta has never been guilty of that. This is the only place I go into for my beauty needs.

Everything else, I do online
Sophia R.
Mesa, AZ
15 reviews
The best store to find all beauty products from drug store to high end. Everyone is always very helpful & they always have good deals
Casey M.
Charlotte, NC
4 reviews
Ulta is not my go-to store for makeup because I can find most things I need at Walmart or target for a few dollars left. Any time ulta has sales I come in, and I enjoy their rewards program.
Julia L.
95 reviews
Best place to go to buy both drugstore and high end makeup products. By far. The service provided there is so good and the products are stored and shelved with care and precision. I always feel so happy and clean whenever I go in
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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