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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,442 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?456 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23442)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Ceanna C.
Bolt, WV
28 reviews
I buy all my make up from ulta and I love how they have not only high end makeup but also drug store makeup. I also love their hair care products!
Melani G.
Doral, FL
60 reviews
I love Ulta.
I bue here the drugstore brands and high range.
I am fascinated by how varied the store is and I am fascinated by its promotions.
Super recommended.

Me encanta Ulta.
Encuentro las marcas drugstore y de alta gama.
Me fascina lo variada que está la tienda y me fascinan sus promociones.
Súper recomendada.
Jamie B.
Lovington, NM
95 reviews
Ulta is another great makeup store. With a wide selection, competitive pricing, and online shopping, buying makeup has never been easier. The only improvement I could suggest is that there were s tore closer to me :) I highly recommend Ulta.
I love going to Ulta! They have a range of product from drugstore to luxury products! Always have a great experience!
Jasmine C.
Labelle, FL
94 reviews
My favorite thing about Ulta is that they have so many sales ALL THE TIME on generic drugstore makeup which is the cheapest. I used to go to CVS to buy all my drugstore makeup but since Ulta has sales all the time for the same brands I go there now instead!
Melissa w.
Anamosa , IA
79 reviews
Best place to find any kind of make up.. the attention it's great and I love buy there
Cassidy L.
Saint Albans, WV
22 reviews
When going to shop for makeup my go to store is Ulta, they have such a wide variety of options and brands to choose from, the best of the best and drugstore brands also when I'm not trying to blow all my money.
Fit me concealer shade light is so amazing absolutely in love with this product
Jessica V.
Cincinnati, OH
3 reviews
Ulta has all of the products you are looking for plus the ones you didn't know you needed. The best thing I have gotten from there are all of my hair tools at great prices. There are a lot of brands I don't know, so it is a risk when I try a new product. They have a great return policy though, so if something doesn't work out I can return it for something I know I like.
nikita b.
50 reviews
amazing !! they're employees are amazing and will help you find anything you need! i love this store so convenient and mostly affordable! they have cheaper brands and high end ! i recommend shopping here if your a makeup newbie
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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