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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,504 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23504)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Alexas B.
46 reviews
Love this store! They have just about anything that you can think of. Sometimes they seem pricy but you get what you pay for. The staff at the ones that I have been inside are always happy to help you find whatever you need.
Misty K.
Alexandria , KY
80 reviews
Love Ulta & their points.. I don't really have to shop anywhere else for makeup or hair products.. they have everything I need
Laure V.
10 reviews
LOVE this product!!!! Most shrubs out there are more like a shower gel with some texture, this is just sugar sugar sugar! It feels great on your skin and leaves it smooth, never greasy. I love it so much that I bought it for all my female co-workers for the holidays!
Kiki D.
Belleville, NJ
10 reviews
This is the best store to go to for drugstore products! They also have high end but the drugstore products are where you wanna be! Everything in this store is also a few dollars less than sold I'm sephora! The return policy is OK just don't use the products so much.. They also have a rewards system which is a huge help!
Michelle K.
Nashville, TN
18 reviews
I love going into Ulta. As soon as I step in I have a big smile on my face. The staff is always friendly and helpful. You can find any beauty product you could think of here and even some you haven't thought of before. I love the rewards program and receive a free gift on every birthday.
Jacqueline G.
3 reviews
Ulta is definitely my go to make-up store. They pretty much have everything I need and some of the best make-up brands.
Jamie K.
Bloomington, IL
154 reviews
I really love this store! It is the only store like this in my town and other stores like Sephora are about an hours drive. It is nice that they have drugstore brands here but it can be frustrating that the coupons only work on the drugstore brands since I'm usually interested in the more expensive makeup
Marianna T.
Hermiston, OR
8 reviews
Oh, where do I begin with wonderful ULTA? The best place ever! There are so many beauty products my favorite makeup brand from this store would probably be the balm. I love this makeup brand ! Their contouring colors are amazing and I'd recommend people to this place that like to choose from wide variety of makeup brands.
Nicolena M.
33 reviews
I absolutely love the Benefit precisely eyebrow pencil! Its so nice and a long-wear product for sure! They have a great shade range as well. The employees in Ulta are always very knowledgable and eager to help find the best product for you! You never feel pushed to buy a specific product!
Cricket F.
El Paso, TX
21 reviews
Absolutely love their eyeliners!! I've always been a fan of liquid eyeliner but finding a good bold pencil is hard to find. Ulta really knows what I'm looking for.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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